Facebook Messenger wants to become the mobile app for everything. What does this mean for brands? The idea that Messenger is aiming to transform itself from a messaging mobile app into an all-encompassing platform has been making rounds since 2015. And after the recent F8, Facebook’s annual developer conference, it was clear that the social […]
Customer service practices are continuously evolving as brands embrace new technologies that can simplify and uplift shoppers’ experiences. When Internet-enabled mobile devices such as smartphones and tablets began to take over the mainstream market, people started moving to a newer breed of communication channel. Today, at the height of mobile consumption, the phone calls and […]
Facebook is about to launch a unified inbox that would let brand managers handle multiple interactions across Facebook Pages, Messenger, and Instagram. Great conversations allow businesses to forge meaningful customer relationships. That’s why these days, businesses are spending so much time managing their online interactions in multiple social media platforms.
It’s estimated that 85% of consumers all over the world currently own a smartphone, and they’re spending 90% of their time on mobile apps. Are you making the most of this opportunity? We already know that mobile is taking over, and this trend isn’t likely to die down anytime soon. As a brand, you can’t […]
Improving customer service is a top priority for many businesses today, and developing a mobile app offers a promising niche for such an endeavor. A few years back, brands started launching their own mobile apps because it was the cool thing to do. It was a trend and a digital marketing stunt, something that will […]
Almost everyone has a smartphone, so why not take your customer service there? Now’s the time to get familiar with mobile customer service! Staying connected with customers and providing excellent customer service is important for your business. As technology continues to evolve, mobile customer service apps will become your tool for enhancing customer experiences. These […]
More and more marketers are realizing the potential of Periscope in providing customers a more interactive way to discover and connect with brands. Live streaming has been around for a number of years, but not one platform has risen to popularity as quickly as Periscope. After Twitter bought the video broadcast app before it was […]
If someone asks you if they should build a website for their business, I m sure you d respond with a resounding “Of course!” without even thinking about it for a second. But if someone solicits your advice on whether they should start developing a mobile app, you ll probably take a step back and […]
