5 Content management strategies for promoting your blog

Julie Pearl Published on June 10, 2014

BPO-services-in-the-Philippines-Content-Management

Web content management is one of the business process outsourcing (BPO) services in the Philippines that businesses from all over the world entrust to the country. How do Philippine firms excel at this service? Open Access BPO shares some of the ways how.


The Philippines, being an English-speaking country with affordable costs and an abundant workforce, supplies bloggers and Internet marketers who produce high-quality web content to boost foreign brands’ online presence. Because of the tightening competition in the online realm, outsourcing companies that offer web content management solutions apply surefire ways that could propel any blog to Internet prominence. Here are some of the steps outsourced content managers take:

1. Think of compelling titles

The title is the first thing that readers will see, so make sure that it is not just attention-grabbing but also compelling. To achieve this, bloggers mostly use positive action words like:

•     “Speed up the inflow of profit”

•     “Double your revenues”

•     “Increase your number of followers”

2. Go visual

In today’s image-driven and personalized marketing landscape, the need to visualize message could not be emphasized more. People are more receptive to marketing messages that they can quickly digest, so be creative by delivering your pitch in fewer words and more photos. According to a Hubspot study, this gives you a 128% higher click-through rate and increases your chance of getting noticed on Facebook by 53%.

3. Share posts and make posts easy to share by everyone

You can either share your blogs automatically using a queuing tool or do it manually with scheduled batch sharing apps.
Sharing doesn t stop with you, though; your community should also be involved in propagating the blog, so make your posts easily shareable by everyone as well. Make sure that sharing icons are readily accessible on any page, and be sure that the posts can be pushed to numerous sites that most people visit.

4. Optimize for social media and Google

Use social bookmarking and networking sites alongside your search engine optimization strategies to guarantee awareness and generate traffic to your blog.

5. Outreach and monitor

On social networks like Twitter, find keywords that are related to the content and then make use of social marketing platforms to find influential sites that you could partner with and help you propagate your content. The next step is to monitor results and track links through analytics services.
For blog marketing to come out successful, web content creators and managers must take advantage of available tools and think of strategies that could assure propagation among the target demographic. Another important thing to note, after taking the steps above, is to schedule the frequency of when the sharing, optimizing, and monitoring should be done.

OABPO-Julie Author
As one of Open Access BPO's content writers, Julie Pearl shares her BPO knowledge through her blog posts, research papers, and other resources. She writes about outsourcing news and call center management tips and insights.
Join us on facebook
Open Access BPO 15 hours ago
𝗕𝗗𝗢 𝗮𝘁 𝗢𝗔𝗕𝗣𝗢: 𝗖𝗼𝗻𝘃𝗲𝗻𝗶𝗲𝗻𝘁 𝗕𝗗𝗢 𝗔𝘀𝘀𝗶𝘀𝘁𝗮𝗻𝗰𝗲 𝗮𝗻𝗱 𝗔𝗽𝗽𝗹𝗶𝗰𝗮𝘁𝗶𝗼𝗻 𝗮𝘁 𝗢𝗽𝗲𝗻 𝗔𝗰𝗰𝗲𝘀𝘀 𝗕𝗣𝗢 𝗠𝗮𝗻𝗶𝗹𝗮

Open Access BPO Manila recently concluded an on-site event in partnership with BDO. Employees were able to visit the BDO booth in the OABPO office to learn about and submit applications for financial products such as credit cards, loans, and investment options.

This initiative highlighted Open Access BPO's dedication to enhancing employee financial well-being by bringing banking services directly to the workplace.

#WeSpeakYourLanguage
#IdeaHubOABPO
#OABPOonFinancialWellness
Open Access BPO 2 days ago
Your #CRM is the bedrock of exceptional #CustomerExperiences and enduring customer relationships.

To ensure this foundation remains strong, consistent maintenance and timely updates are crucial for sustained success

Visit our blog to learn about the potential pitfalls of neglecting your CRM and understand how to keep it a powerful asset: https://buff.ly/oct6pIg

——————————
Delivering the best #CX requires a dedicated team committed to exceeding expectations and ensuring #CustomerSatisfaction at every touchpoint.

Let's connect and see how we can empower your customer relationships: https://buff.ly/Y50WgZe

#WeSpeakYourLanguage
#CustomerExperience #CSat
#OutsourcingCX #CustomerService #CallCenters
#CustomerCentric #HappyCustomer
Open Access BPO 5 days ago
It's easy to focus on tech skills and language when hiring #CustomerSupport staff.
But are we missing those other qualities that truly make a #CustomerExperience exceptional?

What hidden talents separate a good agent from a great one?

𝗛𝗲𝗿𝗲 𝗮𝗿𝗲 𝘀𝗼𝗺𝗲 𝗰𝗿𝗶𝘁𝗶𝗰𝗮𝗹 𝗯𝘂𝘁 𝘂𝗻𝗱𝗲𝗿𝘃𝗮𝗹𝘂𝗲𝗱 𝘀𝗸𝗶𝗹𝗹𝘀 𝘁𝗵𝗮𝘁 #𝗪𝗼𝘄𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀 𝗮𝗻𝗱 𝗹𝗲𝗮𝗱 𝘁𝗼 #𝗕𝗿𝗮𝗻𝗱𝗟𝗼𝘆𝗮𝗹𝘁𝘆: https://buff.ly/QGNxaJG

——————————
Our recruitment, training, and quality assurance best practices have helped transform our partners' #BrandExperience.

Contact us right now for heightened #CustomerExperience that sets your brand apart:
https://buff.ly/Y50WgZe

#WeSpeakYourLanguage
#CustomerExperience #CSat
#OutsourcingCX #CustomerService #CallCenters
#CustomerCentric #HappyCustomer
Open Access BPO 8 days ago
𝗢𝗽𝗲𝗻 𝗔𝗰𝗰𝗲𝘀𝘀 𝗕𝗣𝗢 𝗟𝗲𝘃𝗲𝗿𝗮𝗴𝗲𝘀 𝗜𝗺𝗽𝗿𝗼𝘃 𝗳𝗼𝗿 𝗘𝗻𝗵𝗮𝗻𝗰𝗲𝗱 𝗧𝗲𝗮𝗺 𝗗𝘆𝗻𝗮𝗺𝗶𝗰𝘀

Open Access BPO Manila recently hosted 𝐈𝐦𝐩𝐫𝐨𝐯 𝐏𝐥𝐚𝐲 𝐋𝐚𝐛 on March 28th, bringing new experiences to its workforce.

This engaging session provided a hands-on experience designed to cultivate collaboration, creative problem-solving, and stronger communication skills among team members. By exploring the fundamentals of improvisation in a supportive environment, participants enhanced their adaptability and teamwork abilities – qualities crucial for effective partnerships and workplace harmony.

This initiative underscores Open Access BPO's commitment to fostering a dynamic and people-centric work culture, ultimately benefiting our partners through more cohesive and innovative service delivery.

#WeSpeakYourLanguage
Open Access BPO 9 days ago
Ready to elevate your brand? Open Access BPO empowers you to unlock new opportunities and achieve scalable growth.

From customer support to back-office solutions, we're your partner in expansion.

#WeSpeakYourLanguage
Open Access BPO 14 days ago
Call center managers are responsible for keeping operations running smoothly.
This means they also have to take note of the usual issues they need to keep at bay.

𝗛𝗲𝗿𝗲 𝗮𝗿𝗲 𝟰 𝗼𝗳 𝘁𝗵𝗲 𝗯𝗶𝗴𝗴𝗲𝘀𝘁 𝗽𝗿𝗼𝗯𝗹𝗲𝗺𝘀 𝘁𝗵𝗮𝘁 #𝗖𝗮𝗹𝗹𝗖𝗲𝗻𝘁𝗲𝗿 𝗺𝗮𝗻𝗮𝗴𝗲𝗿𝘀 𝗺𝘂𝘀𝘁 𝗳𝗮𝗰𝗲: https://buff.ly/CCAZeNL

---------
Our industry expertise and the skilled workforce enable us to create exceptional experiences for your customers.

Call us today and let's start building the best team for your brand:
https://buff.ly/zQqgKkw

#WeSpeakYourLanguage
#CustomerSupport #CX #CSat
#CustomerSatisfaction #outsourcing