Category: Solutions

Call center fraud shouldn’t discourage you from outsourcing

You’d think call center fraud would finally cease when the General Data Protection Regulation (GDPR) was enforced. Yet, as much as the ruling pushes companies to tighten their grip on data security, it’s still just another day at the office for seasoned criminals. With stories of fraudulent activities becoming public knowledge, companies in the business […]

What can we learn about the GIPHY content moderation slip-up?

When it comes to content moderation, consider the butterfly effect. In a sense, one mistake can make a ripple and affect everything. And sometimes, one mistake can cost a business relationship. Earlier this year, image-sharing social media apps Instagram and Snapchat had integrated the animated GIF aggregator GIPHY into their apps as stickers for snaps […]

5 Trends that will shape your brand’s customer support this 2018

This 2018, what should your customer support strategy look like? To keep customers happy and stay competitive, businesses should be able to embrace market innovations and new trends. That’s why every new year is always a good time to update the brand’s strategies and ensure that everything addresses your customers’ evolving needs. If you’re revamping […]

How messaging apps are redefining the customer experience

What do Swiss army knives and messaging apps have in common? Both are multitools, though the latter ideally improves the customer experience. It was in the ’60s when theorist, professor, and author Marshall McLuhan predicted that we’d be living in an interconnected world. He envisioned it as the global village, an interactive, unified planet connected […]

Airlines are establishing a global presence by outsourcing to China

With China’s economic boom and support to the business process outsourcing industry, outsourcing to China becomes more appealing to airlines cutting corners more than ever. To face the coming financial challenges, international carriers are now considering outsourcing their business processes more than ever. With its recent economic upswing and its emergent business processes outsourcing (BPO) […]

5 Tips for building a high-performing omnichannel team

Call centers need to build a consistent and memorable customer experience covering all channels, both digital and non-digital. To do this, you need a high-performing omnichannel team that can successfully implement your customer service strategy. At first, however, you may find this task challenging or you may be clueless as to where you should start. […]

Is telemarketing still relevant in an info-driven marketplace?

Let’s admit it: telemarketing can be a tad bit annoying, especially for skeptic modern consumers. These days, customers make use of all the information available to them before making a purchase. They’d research a product online, browse reviews from other customers, and ask their peers to come up with the best choice. This, for the […]

Why brands must take Facebook Messenger seriously

Facebook Messenger wants to become the mobile app for everything. What does this mean for brands? The idea that Messenger is aiming to transform itself from a messaging mobile app into an all-encompassing platform has been making rounds since 2015. And after the recent F8, Facebook’s annual developer conference, it was clear that the social […]

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