5 Content management strategies for promoting your blog

5 Content management strategies for promoting your blog

Julie Pearl Published on June 10, 2014

BPO-services-in-the-Philippines-Content-Management

Web content management is one of the business process outsourcing (BPO) services in the Philippines that businesses from all over the world entrust to the country. How do Philippine firms excel at this service? Open Access BPO shares some of the ways how.


The Philippines, being an English-speaking country with affordable costs and an abundant workforce, supplies bloggers and Internet marketers who produce high-quality web content to boost foreign brands’ online presence. Because of the tightening competition in the online realm, outsourcing companies that offer web content management solutions apply surefire ways that could propel any blog to Internet prominence. Here are some of the steps outsourced content managers take:

1. Think of compelling titles

The title is the first thing that readers will see, so make sure that it is not just attention-grabbing but also compelling. To achieve this, bloggers mostly use positive action words like:

•     “Speed up the inflow of profit”

•     “Double your revenues”

•     “Increase your number of followers”

2. Go visual

In today’s image-driven and personalized marketing landscape, the need to visualize message could not be emphasized more. People are more receptive to marketing messages that they can quickly digest, so be creative by delivering your pitch in fewer words and more photos. According to a Hubspot study, this gives you a 128% higher click-through rate and increases your chance of getting noticed on Facebook by 53%.

3. Share posts and make posts easy to share by everyone

You can either share your blogs automatically using a queuing tool or do it manually with scheduled batch sharing apps.
Sharing doesn t stop with you, though; your community should also be involved in propagating the blog, so make your posts easily shareable by everyone as well. Make sure that sharing icons are readily accessible on any page, and be sure that the posts can be pushed to numerous sites that most people visit.

4. Optimize for social media and Google

Use social bookmarking and networking sites alongside your search engine optimization strategies to guarantee awareness and generate traffic to your blog.

5. Outreach and monitor

On social networks like Twitter, find keywords that are related to the content and then make use of social marketing platforms to find influential sites that you could partner with and help you propagate your content. The next step is to monitor results and track links through analytics services.
For blog marketing to come out successful, web content creators and managers must take advantage of available tools and think of strategies that could assure propagation among the target demographic. Another important thing to note, after taking the steps above, is to schedule the frequency of when the sharing, optimizing, and monitoring should be done.

As one of Open Access BPO's content writers, Julie Pearl shares her BPO knowledge through her blog posts, research papers, and other resources. She writes about outsourcing news and call center management tips and insights.
JOIN US ON FACEBOOK
Open Access BPO
Open Access BPO2 days ago
#Gamification claims to lighten stressful jobs, but is this truly helpful in #TechnicalSupport?

Join us as we explore just how effectives this strategy is in the #CallCenter: https://buff.ly/3LU2M6p

----------
We build strategies that empower people and solidify brand loyalty for our partners: OpenAccessBPO.com/get-started

#WeSpeakYourLanguage
#CustomerSupport #CustomerService
#EmployeeManagement #EmployeeEngagement
#CustomerExperience
Open Access BPO
Open Access BPO4 days ago
#CustomerService metrics indicate the level of service your brand is capable of providing.
They can also reveal just how effective your strategies are, including your
• staffing
• training
• quality assurance, and
• service/people management.

Metrics are more diagnostic than curative: https://buff.ly/3RiolyQ

----------
Make dismal #CustomerService a thing of the past when you outsource your #CustomerSupport needs: OpenAccessBPO.com/get-started

#WeSpeakYourLanguage
#CallCenterOutsourcing #CallCenters
#CustomerExperience
Open Access BPO
Open Access BPO5 days ago
Customers appreciate brands with #eCommerce websites that have #LiveChatSupport because of its convenience, speed, and humanized interaction.
You need to optimize these 4 features to make your #ChatSupport exceptional: https://buff.ly/3fhVflL

----------
Upgrade #CustomerExperience with our 24/7 multichannel #CustomerSupport solutions: OpenAccessBPO.com/get-started

#WeSpeakYourLanguage
#CustomerService #eCommerce
Open Access BPO
Open Access BPO1 week ago
#Repost | Team Allied Services and You:
𝗢𝗽𝗲𝗻 𝗔𝗰𝗰𝗲𝘀𝘀 𝗕𝗣𝗢 is once again supporting #RyansRun during the TCS New York City Marathon this November.

Ryan's Run is a nonprofit organization and NYC Marathon Charity Partner. This #sponsorship supports #charity healthcare system Allied Services and their goal to improve the lives of people with disabilities, life-changing injuries, and chronic illnesses.

Photo shows Open Access BPO CEO Ben Davidowitz presenting the multilingual #CallCenter's donation to Allied Services' Jim Brogna and Steve Davidowitz.

----------
Open Access BPO is a multilingual call center with locations in both the Philippines and the United States. The company’s Chief Operating Officer, Ben Davidowitz, grew up in Kingston, PA. His brother, Steve, has been part of the charity campaign since its inception in 2010, and will be running the TCS New York City Marathon once again this year as part of Team Allied Services and You. He will be joined by an Open Access BPO employee.

Thank you @openaccessbpo

#openaccessbpo #teamalliedservicesandyou #pinoyrunner
#tcsnycmarathon #partnership #support #WeSpeakYourLanguage
#NYCMarathon2022
Open Access BPO
Open Access BPO1 week ago
Open Access BPO, in partnership with the Philippine Red Cross, is holding a #BloodDonation drive on September 28.

Employees who haven't signed up as #BloodDonors may do so by filling out this form: https://buff.ly/3dvNyI6

𝗦𝗮𝘃𝗲 𝗮 𝗟𝗶𝗳𝗲 𝗕𝗹𝗼𝗼𝗱 𝗗𝗿𝗶𝘃𝗲 𝟮𝟬𝟮𝟮
September 28 | 10:00 AM - 3:00 PM PST
Open Access BPO Makati, Glorietta 2 site lobby

#WeSpeakYourLanguage
#DonateBlood
Open Access BPO
Open Access BPO2 weeks ago
#Gamification works to create healthy competition and camaraderie among your #CallCenter agents while ensuring productivity and high quality support for your customers.

But it only works if done right. Here are several tips you can use to gamify your contact center: https://buff.ly/3dvR6Kt

----------
Ensure high quality support for your customers: OpenAccessBPO.com/get-started

#WeSpeakYourLanguage
Open Access BPO