5 Types of blog content that generate the most backlinks

Faith Ocampo Published on September 28, 2015

young-adults-sharing-a-laptop
If you want to maximize content marketing for your brand, you should pay attention not just on what you write about but also on how you write it. Interesting topics might get readers to click on your posts, but they can abandon your business website just as quickly if your articles are not formatted to suit their taste.

For example, posts that are too long or too generic can drive away your site visitors. To get your readers to stick around, write with their preferences in mind. Every piece of blog content you publish must capture their attention and trigger future actions. If they share your post or link back to your site, you’re not only winning their trust. This also boosts your search engine optimization (SEO) strategy.

What types of content should you publish to generate several backlinks toward your site? We compiled them below to help you get started.

1. Lists

clipboard-with-checklist

One reason why list-type articles are popular is that they’re easy to read and understand. Because our lifestyles are set in an unbelievably fast pace, our need for instant information is also growing. In fact, a study by Fractl and BuzzStream stated that lists are the most shareable type of online content. Of the 220,000 shared content they surveyed, 22.45% are list articles.

However, there are cases where the long-form blog content is more appropriate. Examples are when you’re investigating a big issue, telling a captivating story, or writing a formal business article.

 

2. Guides and how-tos

people-reqadin-books-manuals-on-giant-books

You may think that guides and how-to posts are already overused, but not if you can go beyond your readers’ expectations. To make your how-to articles stand out, be extra detailed. Gather experts in the subject and then write about it. Focus on the quality of content, and think about how your article would influence your business website once it’s posted. Create beginner, expert-level, and definitive guides and make sure they contain everything your reader could possibly need.

 

3. Infographics

infographic-template-circles

Infographics have a great deal of impact when viewed by online users. Infographics work best for visual learners because they have the benefit of being both quick to digest and visually stimulating. The success of this type of blog content, however, lies in the topic. Infographics dealing with research and data, although more difficult to design, can generate a lot of backlinks toward your site.

 

4. Response or review articles

magnifying-lense-looking-through-cogs

Content marketing shouldn’t be just about your brand. You need to look outside your organization and find something relevant in the bigger industry. Response or review articles are largely advantageous, especially because they will definitely attract the attention of industry influencers. Getting these people to backlink to your post will significantly improve your SEO strategy.

 

5. Socially relevant posts

multiple-colorful-hands-with-heart-in-palms

Writing about something that your readers care about will never go out of style. It’s the main purpose that drives the information and marketing industry. Show your audience that you’re involved in the bigger society, and they’ll surely thank you for that.

Content marketing is an unpredictable yet exciting journey. Experts can go on and on about technical details, topics that work, blogging practices to avoid, and SEO strategies to embrace, but you re only setting yourself up for failure if you don t put your target audience at the center of all your marketing efforts. This is the one thing that you should always place on top of everything you learn about the marketing industry.

Join us on facebook
Open Access BPO 0 hour ago
#TeamOABPO Davao marked #CustomerServiceWeek with a full week of engaging and fun activities. The celebrations brought everyone together through friendly competitions, shared meals, and moments that recognized the people who deliver excellent support to our clients every day.

It was a meaningful way to show appreciation for the teams who help us build lasting partnerships and deliver dependable customer experiences.

#OABPOCSWeek2025
#CSWeek2025 #MissionPossible
#CSWeek #WeAreOABPO
Open Access BPO Yesterday
𝗢𝗽𝗲𝗻 𝗔𝗰𝗰𝗲𝘀𝘀 𝗕𝗣𝗢 𝗼𝗻 𝗖𝗦 𝗪𝗲𝗲𝗸 𝟮𝟬𝟮𝟱:
𝗖𝗲𝗹𝗲𝗯𝗿𝗮𝘁𝗶𝗻𝗴 #TeamOABPO, 𝗢𝘂𝗿 𝗘𝘃𝗲𝗿𝘆𝗱𝗮𝘆 𝗛𝗲𝗿𝗼𝗲𝘀

We recently wrapped up another awesome #CSWeek filled with fun activities, laughter, and appreciation for our amazing #CustomerService teams!

From games and challenges to team bonding and well-deserved treats, the week was all about celebrating the people who make Open Access BPO shine every single day.

At the heart of everything we do is our people. Our success comes from their dedication, passion, and commitment to providing world-class service. That's why we're proud to be an employee-first company, where hard work is recognized, and everyone's contribution truly matters.

We had a blast celebrating our #CustomerServiceWeek champions, and we're already looking forward to making CS Week 2026 even bigger and better!

#OABPOCSWeek2025
#CSWeek2025 #MissionPossible
#WeAreOABPO
Open Access BPO 9 days ago
𝗢𝗽𝗲𝗻 𝗔𝗰𝗰𝗲𝘀𝘀 𝗕𝗣𝗢 𝗞𝗶𝗰𝗸𝘀 𝗢𝗳𝗳 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗦𝗲𝗿𝘃𝗶𝗰𝗲 𝗪𝗲𝗲𝗸 𝟮𝟬𝟮𝟱

Open Access BPO launched its #CustomerServiceWeek 2025 celebration with an event honoring its #CustomerSupport teams.

This year's theme, Mission: Possible, celebrates how #TeamOABPO turns every #CustomerExperience challenge into success through skill, dedication, and teamwork.

A special highlight was a client video thanking employees for their commitment and excellence. Throughout the week, team members across all sites will enjoy themed games and activities leading up to a grand finale recognizing top performers.

#CSWeek remains one of Open Access BPO's most anticipated traditions, celebrating teamwork, recognition, and fun at work.

#CSWeek2025
#OABPOCSWeek2025
#WeAreOABPO #MissionPossible
Open Access BPO 13 days ago
We're stepping into the future.

The next chapter of Open Access BPO is almost here.

Be part of it.