Gen Z: The New Workforce Awakens for BPOs and Call Centers

Audrey Reyes Published on May 10, 2022

Let’s start with a few fun facts: Tamagotchi was released in Japan 26 years ago, while “Baby…One More Time,” the song that catapulted Britney Spears into stardom, turns 23 this year.

Open Access BPO Gen Z employee answering call in call center

Meanwhile, Facebook, Gmail, Twitter, YouTube, the first iPhone, and the Android mobile operating system are also set to join the 20-something train within the next few years.

If these aren’t enough to clue you in, here’s a hard fact to make you feel your age: Gen Z is redeeming their adulthood card.

We may still think of them as kids cultivating their TikTok feeds, but the elders of this generation were born in the mid-2000s, which means most of them have already made their way into the workforce.

Here’s a quick look at the post-Millennial workers.

OABPO gen z team using smartphones mobile devices

Gen Z is a Generation of:

  • practical and realistic individuals who are keen on addressing mistakes of past generations, especially towards equality and individualism;
  • social media- and tech-savvy youths, who network differently in every social platform;
  • shorter attention spans, which strengthen the case for mobile-first design for communication, marketing, and sales; and
  • researchers who’d rather see for themselves if what companies say or what’s online is true or not, especially with the Internet at their disposal.

So, What About the Workforce?

proud Open Access BPO call center employee with arms crossed

The eldest members of the Gen Z tribe are already part of the workforce and are exploring a more diverse selection of industries for employment.

Younger members are well into the tail-end of their studies. We can expect these to stand out:

  • A preference for companies that support and exude equality and inclusivity in the workplace
  • An interest in independent work environments that enable them to work for themselves rather than give in to the pressures of society
  • Partiality to companies that, like them, uphold strong company values, promote corporate social responsibility, and are socially aware
  • A dynamic and adaptive brand that represents and promotes their values, interests, and individualities

Open Access BPO gen z employee seeking help from call center team leader

What Now, Then?

  1. Stop your antiquated hiring and training strategies and update them to put a fresh spin to pique the Gen Z’s interest.
  2. Open Access BPO gen z call center bpo employee
  3. Look for them at the right places (read: social networking platforms). A concise and interesting job ad catches their attention and encourages social engagement. They’re drawn to no-fuss content. Meaning, a low word count ad that encourages interaction will be a hit.
  4. Listen to what the Gen Z are saying to get a better idea of who they are, what their values are, and what they seek. This way, companies are armed and ready to entice them to join their workforce through the latest technology for incoming call center newbies, more social media and content moderation job openings, and the likes.

Times are changing, but there isn’t a reason to feel intimidated or turned off when younger generations hit the employment market . It’s just time’s subtle reminder that innovation is often never far off.

As a multilingual outsourcing service provider, Open Access BPO thrives on the diversity of different generations, cultures, ethnicities, and gender identities. These distinctions enable us to refine and elevate our service quality and operations to benefit our brand partners.

Our progressive recruitment and training standards ensure our partners the most qualified talents for their customer support, content moderation, back office, or knowledge process support programs.

Contact us today to learn more about Open Access BPO’s diversity and inclusion initiatives and to start building an outsourcing program with our multilingual business solutions.

 

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Open Access BPO is taking a big step towards a healthier workplace with a new program designed to help employees build lasting, healthy habits.

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Multilingual call center 𝐎𝐩𝐞𝐧 𝐀𝐜𝐜𝐞𝐬𝐬 𝐁𝐏𝐎 has launched its largest employee wellness program, 𝗦𝗛𝗜𝗙𝗧: 𝗔𝗻 𝗢𝗔𝗕𝗣𝗢 𝗟𝗶𝗳𝗲𝘀𝘁𝘆𝗹𝗲 𝗠𝗼𝗱𝗶𝗳𝗶𝗰𝗮𝘁𝗶𝗼𝗻 𝗣𝗿𝗼𝗴𝗿𝗮𝗺.

The three-month program was launched July 30 at the company's Robinsons Summit Center HQ in Makati, with a live stream to its Davao and work-from-home teams. According to Senior Director Nate Martinez, SHIFT focuses on a holistic approach to fitness and nutrition to promote lasting lifestyle changes.

The initiative, which stands for 𝐒𝘂𝘀𝘁𝗮𝗶𝗻𝗮𝗯𝗹𝗲 𝐇𝗲𝗮𝗹𝘁𝗵 𝗮𝗻𝗱 𝐈𝗻𝘁𝗲𝗴𝗿𝗮𝘁𝗲𝗱 𝐅𝗶𝘁𝗻𝗲𝘀𝘀 𝐓𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻, aims to help employees in the business process outsourcing (BPO) industry build healthier, sustainable habits.

Company Nurse Princess Ann Louisse Pascual provided a detailed overview of the program, emphasizing its goal of long-term wellness rather than just short-term fitness goals. Nurse Supervisor Shania Semper also highlighted the importance of health and wellness within the BPO industry.

The company anticipates this investment in wellness will lead to a more productive, engaged, and healthier workforce.

This initiative is a testament to the company's commitment to building a supportive, people-first culture, with the goal of fostering improved employee well-being, morale, and overall performance.

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