5 Tips for building a high-performing omnichannel team

5 Tips for building a high-performing omnichannel team

Faith Ocampo Published on August 7, 2017

omnichannel customer support agent holding headset by tablet computer in office

Call centers need to build a consistent and memorable customer experience covering all channels, both digital and non-digital.

To do this, you need a high-performing omnichannel team that can successfully implement your customer service strategy. At first, however, you may find this task challenging or you may be clueless as to where you should start.
Here are five tips you’d find useful during this process.

1. Recruit the right people.

HR manager shaking hands new hired omnichannel customer support agent

Omnichannel customer support is a demanding responsibility. Your call center team should be a diverse mix of professionals with a lot of experience in areas directly related to consumer services. You might want to steer away from diehard salespeople and choose well-rounded individuals with polished communication skills.

In addition, your agents should be comfortable using different devices and tools. For this, they must be digitally literate and be able to adapt quickly to a fast-paced and changing work environment.

Thus, along with your omnichannel strategy, you need to plan your recruitment approach as well. Make sure that every step in the process will help you find the right people for the job.

2. Set aside budget for cross-training.

closeup calculator pen credit card

As part of effective team management, invest in developing your agents’ skills and knowledge. Develop and carry out training programs that would help your team grow into capable individuals who can seamlessly navigate across platforms. Bring your employees up-to-date with new communication trends in the customer support industry. This would help them tailor their performance according to industry-relevant standards.

3. Have the right tools in place.

businessman reaching for tablet headset office table

Choosing the right tools, devices, and platforms for your omnichannel customer service strategy is a long and expensive process. Nonetheless, this is a crucial component of high-quality performance. The right tools can greatly boost agents’ abilities and help them reach the call center’s goals.

In addition to tech tools, make sure you have the right facilities and equipment to create an environment that promotes productivity and efficiency.

4. Ensure consistent performance across channels.

omnichannel call center team leader guiding agent

The success (or failure) of your omnichannel strategy is almost fully dependent on your ability to deliver consistent services. Are you using the same tone of voice across channels? Are your messages standardized? Do you provide the same caliber of care to your customers regardless of how they contact you?

When managing a multichannel team, make performance consistency a priority. This will help you build a reliable brand with a spotless reputation.

5. Break down internal silos.

omnichannel employees hands together in unity showing teamwork

An omnichannel customer support strategy will only work when agents have access to all the information they need to solve issues. That’s why you should break down internal silos. Connect your various departments with one another, and encourage coordination and communication among them. This way, call center agents can quickly find the information they’re looking for when solving customer problems.

 

Faith is a digital media enthusiast aiming to become an active part of the tech world by sharing her insights. She likes to blog about everything digimarketing, technology, and social media.

Leave a Reply

JOIN US ON FACEBOOK
Open Access BPO
Open Access BPO14 hours ago
Maintaining regular communication with customers can help you earn their trust. This is essential when delivering value-added #CustomerService.

Here are tips to make #CustomerCare even more special for your consumers: https://buff.ly/3xjM2h9

#WeSpeakYourLanguage
Open Access BPO
Open Access BPO23 hours ago
Open Access BPO adopts #DataSecurity solutions and adheres to #InfoSec industry standards to proactively face emerging digital threats.

Ensure frictionless customer journeys through #SmartRedundancy: https://buff.ly/3xitA8E

#WeSpeakYourLanguage
Open Access BPO
Open Access BPO2 days ago
91% of customers use #email every day, which makes it a staple of every brand's #multichannel strategy. As promising as it may be, however, it also has its own limitations.

Find out what these constraints are and how you can deal with them: https://buff.ly/3tCqTNf

#WeSpeakYourLanguage #EmailSupport #CustomerService
Open Access BPO
Open Access BPO3 days ago
Moderating content is the best way to protect online reputation. Before tapping an expert, it's vital to understand your options and the advantages they provide to ensure maximum security and efficiency: https://buff.ly/2QgAXNm

Visit www.openaccessbpo.com for more information about our services.

#WeSpeakYourLanguage #Outsourcing #ContentModeration
Open Access BPO
Open Access BPO5 days ago
Setting the right performance metrics helps your #CustomerService team achieve business goals and scale as you grow. Partner with a qualified #BPO provider for seamless program management: https://buff.ly/3xfhcXl

#WeSpeakYourLanguage
Open Access BPO
Open Access BPO1 week ago
Consumers turn to #SocialMedia and apps to learn and interact with brands. However, about 60% of online harassment happens on these channels.

Moderate content to keep your online spaces safe for users: https://buff.ly/3wYzqvS

#WeSpeakYourLanguage #ContentModeration
Do NOT follow this link or you will be banned from the site!