Do referrals help a call center in the Philippines enhance hiring?

OABPO Blog Team Published on March 21, 2014

Employee referral is one of the most common ways that lead professionals to a position in a call center in the Philippines. Recruiters even claim that it is the most effective hiring tool there is, and various companies from different industries attest to its success.

Many call centers launch referral programs that offer prizes and incentives to their current employees whose referrals are successfully hired. Thus, referrers make sure that their candidates are fit for the open position and equipped with necessary phone work skills. In reward-for-referral schemes like this, Philippine call centers invite more qualified applicants and gain the following benefits:

  • Better candidate quality

    Hiring data shows that referred candidates are five times more likely to make the cut than ordinary applicants. This is because referrals have been proactively prescreened by the existing employees that referred them. In addition, the referred candidate pool is made up of active workers—people who are usually hired at present by another employer unlike other job-seekers who might have no related experience in the available spot.

  • Faster hiring process

    Since suggested candidates are generally more qualified, recruiters spend less time sorting resumes and interviewing a long list of people to filter out unfit prospects. Training time could likewise be lessened if the referrer lets the candidates know from the start which requirements they should possess and hone in order to land their desired positions.

  • Higher retention

    Statistics by applicant tracker Jobvite showed that referred employees have higher retention rates than workers who applied for their position in some other way. The referrer usually gives the recommended applicants an overview of the company’s work environment through personal accounts. This early understanding and knowledge gives them a clearer idea of what to expect, which consequently lengthens their stay with the company.

    Every call center in the Philippines that implements effective employee referral programs garners positive results from this practice. It just goes to show that employees are indeed some of the greatest call center assets that increase the business’ profitability and drive it to success.

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