How Google Panda made blog management essential

How Google Panda made blog management essential

OABPO Blog Team Published on July 11, 2013

a-group-of-pandas-eating-bamboo-sitting-in-woods
Blog management took the crown for SEO in terms of relevance in regards to Search Engine Results Pages (SERP). Find out how Panda bolstered the importance of unique content.


Search engine optimization (SEO) as we know it changed drastically when Google rolled out its Panda update. While previous updates focused on properly executed SEO techniques, Panda ruled out redundant links and content. As a result, countless SEO practitioners who relied on aggressive link building and other techniques that forewent quality content writing saw their rankings fall dramatically.

This is where proper blog management played out for some websites. While well-written content has always been an important practice, some opted to take the easy way out and produce redundant and keyword-laden content. As Hongkiat.com puts it, unique content is now “the most important SEO practice.”

The art of blogging

One of the lessons emphasized by Google Panda is that your content must be unique, well-written, and informative. Writing content for the sake of populating the web with your keywords quickly became taboo if you want your site to rank effectively. The Panda refined keyword density, proximity, and prominence. It now counts how smooth an article reads towards its ranking. Similarly, keywords that do not flow properly with the text could significantly damage your ranking.

female-blogger-working-on-Mac-computer-with-mug-of-coffee
Given the changing digital landscape, what can you do to boost your ranking through well-written content? You have to consider your content needs as this update affected even microblogging.

While countless people profess knowing how to blog, only a handful actually know the industry s ins and outs and could therefore provide you with superb, optimized content. Open Access BPO can provide you with competitive blog management and web content management services to boost your online presence through microblogs, onsite and offsite blogs, and your other digital assets.

JOIN US ON FACEBOOK
Open Access BPO
Open Access BPO1 day ago
Compared to most industries, #CallCenters are known for providing a fun and positive workplace for their employees.

But more than just making daily ops light and dynamic, the agents, the contact center, and the clients benefit from this: https://buff.ly/3UZf4i0

----------
Let's create a program hyper-customized for your brand's goals, needs, budget, and customer demands: OpenAccessBPO.com/get-started

#WeSpeakYourLanguage
#CustomerService #EmployeeEngagement
Open Access BPO
Open Access BPO2 days ago
Making your #CallCenter agents happy boosts #productivity and elevates #CustomerExperience.
Here's how you can make their lives easier: https://buff.ly/3UQvadX

----------
It's #CSweek! Don't forget to express your appreciation to the awesome people assisting your customers. Celebrate the job they do!

Let's build you a well-engaged #outsourcing team: OpenAccessBPO.com/get-started

#WeSpeakYourLanguage
#CustomerSupport #EmployeeEngagement
Open Access BPO
Open Access BPO2 days ago
It's π—–π˜‚π˜€π˜π—Όπ—Ίπ—²π—Ώ π—¦π—²π—Ώπ˜ƒπ—Άπ—°π—² π—ͺ𝗲𝗲𝗸, a weeklong celebration of the value of #CustomerSupport and the people who assist customers.

We recognize our people across Open Access BPO's international locations and celebrate them for the awesome work they do.

#WeSpeakYourLanguage
#CustomerServiceWeek
#CSWeek #CelebrateService
Open Access BPO
Open Access BPO4 days ago
#Gamification claims to lighten stressful jobs, but is this truly helpful in #TechnicalSupport?

Join us as we explore just how effectives this strategy is in the #CallCenter: https://buff.ly/3LU2M6p

----------
We build strategies that empower people and solidify brand loyalty for our partners: OpenAccessBPO.com/get-started

#WeSpeakYourLanguage
#CustomerSupport #CustomerService
#EmployeeManagement #EmployeeEngagement
#CustomerExperience
Open Access BPO
Open Access BPO6 days ago
#CustomerService metrics indicate the level of service your brand is capable of providing.
They can also reveal just how effective your strategies are, including your
β€’ staffing
β€’ training
β€’ quality assurance, and
β€’ service/people management.

Metrics are more diagnostic than curative: https://buff.ly/3RiolyQ

----------
Make dismal #CustomerService a thing of the past when you outsource your #CustomerSupport needs: OpenAccessBPO.com/get-started

#WeSpeakYourLanguage
#CallCenterOutsourcing #CallCenters
#CustomerExperience
Open Access BPO
Open Access BPO1 week ago
Customers appreciate brands with #eCommerce websites that have #LiveChatSupport because of its convenience, speed, and humanized interaction.
You need to optimize these 4 features to make your #ChatSupport exceptional: https://buff.ly/3fhVflL

----------
Upgrade #CustomerExperience with our 24/7 multichannel #CustomerSupport solutions: OpenAccessBPO.com/get-started

#WeSpeakYourLanguage
#CustomerService #eCommerce
Open Access BPO