Hiring telemarketers in the Philippines: Work-from-home telemarketers vs outsourced call centers

OABPO Blog Team Published on July 25, 2013
telemarketing-in-the-Philippines

Telemarketing in the Philippines

Does it really matter where telemarketers work from if they can deliver results? The answer is a resounding Yes! as telemarketers in the Philippines can attest. There are numerous benefits to outsourcing your telemarketing functions against hiring home-based telemarketers. Below are some of them:

• Expertise

While home-based telemarketers may have substantial experience, there are no guarantees that their performance would be at par with your standards. Outsourcing telemarketing to a Philippine-based call center ensures that the telemarketers you ll get are specifically trained to provide the best service for your brand.

• Support

Work-from-home telemarketers cannot hope to compare with the infrastructure, facilities, and support offered by call center-based telemarketers. When you hire home-based telemarketers, you could be getting people with slow Internet connections, mediocre system requirements, and no contingency plans should there be a power failure. Telemarketers in Philippine-based call centers have backup generators, redundant network equipment, and high-powered voice and data bandwidth capacities. An example of which is Open Access BPO which offers state-of-the-art facilities and support.

• Security

Naturally, security plays a vital role in your decision to outsource or hire home-based operators. When you employ the services of a call center, you are at least given a barrier should security issues arise. However, when you hire a home-based telemarketer there is no guarantee that your client s sensitive information and privacy would be protected.

• Expenses

While directly hiring individual agents may be cheaper, deciding to outsource telemarketing services to a call center offers more flexibility. While you cannot guarantee a specific number of calls and sales from a home-based agent, you can demand these services from a call center. In fact, most telemarketing companies in the Philippines indicate how many calls and sales a customer can expect from them. When the call center falls short of this number, you can legally call them out.

In a nutshell, deciding to outsource your telemarketing needs give you more opportunities for growth as you can demand success from your outsourced partner. Similarly, you can have results-oriented guidelines that your partner has to abide to.

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