Will media process outsourcing boom soon?

OABPO Blog Team Published on June 30, 2014

male-female-creative-asian-team-media-process-outsourcing

Multilingual call center services and KPO are two of the fastest rising subsets of outsourcing today. Like them, will media process outsourcing catapult its way to a high position in the industry?

male-female-creative-filipino-team-media-process-outsourcing

Media process outsourcing (MPO) is a relatively new segment of the outsourcing industry that is making buzz. This is because of the increasing number of companies seeking help from outsourcing providers to supply their creative content needs.

Typically marketed to media and entertainment companies, MPO provides a range of services requiring medium to high levels of skills that knowledge process outsourcing (KPO) hubs, like the Philippines, already offer. Some of the commonly outsourced media processes include closed captioning, subtitling (for movies and TV shows), graphic design, video editing, animation, transmission, and media audit reporting.

Like other outsourcing endeavors, cost reduction and skill availability are what initially drive businesses to venture into MPO, but the subset’s scope is gradually shifting towards more than just cost rationalization. Like KPO clients, companies outsourcing media processes are doing so to strategically help manage their core functions.

What’s driving MPO?

Advisory firm ISG conducted an insights report exploring how immersed and how much the media industry has been spending on outsourcing. The research pointed at two factors behind the gradual rise of MPO, and these are:

โ€ข ย  Greater outsourcing penetration

The practice of outsourcing has reached more media and entertainment companies now more than ever, with 25 out of the 42 media firms in the Forbes Global 2000 companies nurturing active outsourcing contracts. This also helped outsourcing penetrate the media industry by 60%, a rate that is above the average in other industries.

โ€ข ย  Larger outsourcing spending

Media companies have increased the money they allot for outsourcing endeavors. The average annual spending per media company is now at $93.8 million, a number that is close to the $99.8 million average outsourcing spend of Global 2000 companies.

With today’s rising demand for digitalization and mobile enablement, it’s highly likely for the media outsourcing clients to keep their MPO deal strong and grow in number. ISG further notes that the optimism is supported by the rising all-commodity volume (ACV) of the media market segments (broadcasting, cable, and printing & publishing), which added more than $200 million in new ACV last year.

Seeing how both the MPO market and MPO providers are showing active movement, there’s a high possibility of MPO dominating the outsourcing scene of top BPO capitals, the way multilingual call center services, healthcare, and KPO are making waves in the Philippines.

Join us on facebook
Open Access BPO 22 hours ago
Compared to most industries, #CallCenters are known for providing a fun and positive workplace for their employees.
But more than just making daily ops light and dynamic, the agents, the contact center, and the clients benefit from this: https://buff.ly/3NiWbEB

----------
Let's create a program hyper-customized for your brand's goals, needs, budget, and customer demands: OpenAccessBPO.com/get-started

#WeSpeakYourLanguage
#CustomerService #EmployeeEngagement
Open Access BPO Yesterday
Efficiency in #CallCenters involves enhancing agents' #productivity and #satisfaction.

Check out these 5 tips to boost #EmployeeEngagement and productivity in #ContactCenters: https://buff.ly/46H48KE

----------
Learn how our training, employee engagement, and culture of diversity contribute to our high-quality #CustomerExperience: OpenAccessBPO.com/get-started

#WeSpeakYourLanguage
#CSat #CustomerSupport #CX
#CustomerService #CustomerSupport
Open Access BPO Yesterday
#CallCenters are made up of people from different cultures or backgrounds.
Each one is likely to have differing workplace habits and values, all of which can result in conflicts.

Here are the top 10 causes of conflicts in the call center: https://buff.ly/3GsT0GL

----------
Connect with an #outsourcing firm that provides great employee training and management programs: OpenAccessBPO.com/get-started

#WeSpeakYourLanguage
#CompanyCulture #EmployeeManagement
Open Access BPO Yesterday
As more consumers turn toward online channels, businesses are struggling to provide quality #CustomerSupport for their international customers.
Partnering with a reliable #MultilingualCallCenter has, thus, become a valuable strategy.

๐‡๐ž๐ซ๐ž ๐š๐ซ๐ž ๐ญ๐ก๐ž ๐ญ๐จ๐ฉ ๐ฅ๐š๐ง๐ ๐ฎ๐š๐ ๐ž๐ฌ businesses must offer to remain competitive in global markets: https://buff.ly/4a7ocZp

----------
For #CustomerService and #BackOffice support in over 30 languages, contact Open Access BPO today: OpenAccessBPO.com/get-started

#WeSpeakYourLanguage
Open Access BPO Yesterday
๐…๐ซ๐š๐ฎ๐๐ฌ๐ญ๐ž๐ซ๐ฌ ๐ ๐ž๐ญ ๐ฆ๐จ๐ซ๐ž ๐š๐ง๐ ๐ฆ๐จ๐ซ๐ž ๐œ๐ฎ๐ง๐ง๐ข๐ง๐ , ๐š๐ง๐ ๐ข๐ญ'๐ฌ ๐ฎ๐ฉ ๐ญ๐จ ๐ฒ๐จ๐ฎ ๐ญ๐จ ๐ค๐ž๐ž๐ฉ ๐ญ๐ก๐ž๐ฆ ๐š๐ญ ๐›๐š๐ฒ.

Luckily for you, #outsourcing can back you up in this battle.
Here's how call centers protect your customers from ecommerce fraud: https://buff.ly/47GJvPX

----------
Partner with an #outsourcing partner that keeps #InfoSec a top priority alongside great #CustomerSupport: OpenAccessBPO.com/get-started

#WeSpeakYourLanguage
#CustomerExperience #DataSecurity
#outsourcing #FraudProtection #FraudDetection
Open Access BPO 2 days ago
In celebration of ๐๐š๐ญ๐ข๐จ๐ง๐š๐ฅ ๐†๐ข๐ฏ๐ข๐ง๐  ๐Œ๐จ๐ง๐ญ๐ก this December, Open Access BPO Davao collaborated with the Philippine Red Cross - Davao City Chapter for a blood donation drive held last December 1, 2023.

Our collective efforts turned moments of compassion into life-saving contributions.

Thank you to all our OABPO Davao heroes who rolled up their sleevesโ€“you've proven that a small act of giving can have a monumental impact.

----------
Open Access BPO actively promotes community involvement in the workplace by supporting the annual blood donation activity among other causes.

๐˜—๐˜ฉ๐˜ฐ๐˜ต๐˜ฐ ๐˜ด๐˜ฉ๐˜ฐ๐˜ธ๐˜ด ๐˜ฎ๐˜ฆ๐˜ฎ๐˜ฃ๐˜ฆ๐˜ณ๐˜ด ๐˜ฐ๐˜ง ๐˜ต๐˜ฉ๐˜ฆ ๐˜–๐˜ˆ๐˜‰๐˜—๐˜– ๐˜‹๐˜ข๐˜ท๐˜ข๐˜ฐ ๐˜ต๐˜ฆ๐˜ข๐˜ฎ๐˜ฎ๐˜ข๐˜ต๐˜ฆ๐˜ด ๐˜ฅ๐˜ฐ๐˜ฏ๐˜ข๐˜ต๐˜ช๐˜ฏ๐˜จ ๐˜ต๐˜ฉ๐˜ฆ๐˜ช๐˜ณ ๐˜ฃ๐˜ญ๐˜ฐ๐˜ฐ๐˜ฅ ๐˜ต๐˜ฐ ๐˜ต๐˜ฉ๐˜ฆ ๐˜ค๐˜ข๐˜ถ๐˜ด๐˜ฆ.

#WeSpeakYourLanguage
#OneWithHealth Philippine Red Cross
Open Access BPO