Category: Top Story

Instagram is brands’ top choice for social media marketing

When it comes to social media marketing, it seems that the simpler the platform and approach, the more effective a campaign becomes. This is what an L2 research suggests when...

By Julie Pearl

March 16, 2015

Top Story

Upcoming Google SEO update to penalize non-mobile friendly sites

Google has been clear about its preference for mobile friendly websites for years now. The Internet giant even released guides and best practices for webmasters on how to make their...

By Alistair Roque

March 12, 2015

Top Story

M-commerce highlights from Mobile World Congress 2015

The recently concluded 10th Mobile World Congress (MWC) has been deemed a massive success. It wasn’t just for hitting a record-high number of attendees (more than 93,000), but also for...

By Julie Pearl

March 9, 2015

Top Story

Cause-related marketing: Why you need it and how to do it right

Although a relatively young concept, cause related marketing has successfully become a popular marketing approach for some of today s biggest brands. Over the years, consumers have witnessed an increasing...

By Alistair Roque

March 3, 2015

Top Story

IT and customer service jobs highest paid in PHL

Information technology and customer service jobs have once again qualified for all three categories of Jobstreet.com s annual roundup of the highest paying industries in the Philippines.

By Julie Pearl

March 2, 2015

Top Story

Commercial real estate breaks record to accommodate BPO in the Philippines

Continuing to set global commercial real estate records, Philippine-based property firms have been developing more office spaces to accommodate the ballooning business process outsourcing (BPO) industry in the country.

By Julie Pearl

February 26, 2015

Top Story

Achieving brand loyalty is no fair game

It s a widely followed advice in the business world that if you want your consumer base to stay solid, you must focus more on fostering loyalty among present customers...

By OABPO Blog Team

February 23, 2015

Top Story

Shopper marketing: Knowing the 5 shopping personalities you serve

Shopper marketing composes of activities or strategies that retailers must execute in order to gain a good understanding of the people who buy from them. It deciphers consumer behaviors and...

By Julie Pearl

February 17, 2015

Top Story

The 3 types of customers that you should please

Knowing the people you serve is one of the initial steps that telemarketers must take in order to sell to them well. The market segments you target may depend on...

By Julie Pearl

February 13, 2015

Top Story

Talk about your competition without looking like the bad guy

In a highly competitive industry, businesses always face the challenge of differentiating themselves from their competition, may it be in terms of customer service solutions or product and service offers....

By Alistair Roque

February 9, 2015

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Open Access BPO 4 days ago

🌱 𝗔 𝗴𝗿𝗲𝗲𝗻𝗲𝗿 𝗳𝘂𝘁𝘂𝗿𝗲 𝘀𝘁𝗮𝗿𝘁𝘀 𝘄𝗶𝘁𝗵 𝘄𝗵𝗮𝘁 𝘄𝗲 𝗽𝗹𝗮𝗻𝘁 𝘁𝗼𝗱𝗮𝘆.

On September 26, in observance of Save Sierra Madre Day, #OpenAccess and Fostering Education & Environment for Development (FEED) held Plant It Forward 2026 at the UP Laguna-Quezon Land Grant in Siniloan, Laguna.

With more than 30 volunteers planting native saplings, the initiative supported local reforestation efforts and highlighted the importance of protecting the Sierra Madre and its forests.

Observed annually on September 26 under Presidential Proclamation No. 413, Save Sierra Madre Day calls attention to the importance of conserving this vital mountain range.

Watch the highlights from Plant It Forward 2026.

#MomentsAtOpenAccess
#PlantItForward2026 #SaveSierraMadreDay

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Open Access BPO 14 days ago

#Outsourcing empowers businesses to adapt quickly, manage risks, and sustain growth, even in unpredictable markets.

💡 Discover how strategic outsourcing builds unbreakable resilience for international enterprises:
https://buff.ly/xyrhSA6

#OpenAccess
#BusinessResilience #OutsourcingStrategy #GlobalCX
#RiskManagement #FutureReady

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Open Access BPO 21 days ago

𝗚𝗹𝗼𝗯𝗮𝗹 𝗯𝗿𝗮𝗻𝗱𝘀 𝗴𝗮𝗶𝗻 𝗮 𝗰𝗼𝗺𝗽𝗲𝘁𝗶𝘁𝗶𝘃𝗲 𝗲𝗱𝗴𝗲 𝘄𝗵𝗲𝗻 𝗼𝘂𝘁𝘀𝗼𝘂𝗿𝗰𝗶𝗻𝗴 𝘁𝗼 𝗺𝘂𝗹𝘁𝗶𝗹𝗶𝗻𝗴𝘂𝗮𝗹 𝗖𝗫 𝗽𝗮𝗿𝘁𝗻𝗲𝗿𝘀 𝘄𝗶𝘁𝗵 𝗶𝗻𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝗵𝗶𝗿𝗶𝗻𝗴 𝗽𝗿𝗮𝗰𝘁𝗶𝗰𝗲𝘀.

Diverse teams deliver cultural sensitivity, empathy, and language expertise that strengthen customer trust across markets.

💡 See how #InclusiveHiring in multilingual #outsourcing builds stronger brand‑customer relationships: https://buff.ly/z7F5gJQ

#OpenAccess
#OutsourcingStrategy #GlobalCX #BusinessGrowth

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Open Access BPO 28 days ago

𝗠𝘂𝗹𝘁𝗶𝗹𝗶𝗻𝗴𝘂𝗮𝗹 𝗮𝗻𝗱 𝘀𝗲𝗰𝘂𝗿𝗲 𝗼𝘂𝘁𝘀𝗼𝘂𝗿𝗰𝗶𝗻𝗴 𝗱𝗲𝗳𝗶𝗻𝗲𝘀 𝘁𝗵𝗲 𝗲𝗱𝗴𝗲 𝗳𝗼𝗿 𝗴𝗹𝗼𝗯𝗮𝗹 𝗯𝗿𝗮𝗻𝗱𝘀.

International businesses thrive when customer trust, #DataSecurity, and language inclusivity are built into every interaction.

💡 Learn how secure #multilingual #outsourcing empowers global brands to expand confidently across borders: https://buff.ly/ZHo7Xbd

#OpenAccess
#BusinessGrowth #StrategicOutsourcing
#FutureOfWork #CX #GlobalBusiness

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Open Access BPO 42 days ago

How do you measure an outsourcing partner’s true stability? Look beyond the SLA. Real commitment means sustained, need-driven investment in the community, not one-off gestures.

#OpenAccess recently partnered with Foundation of Balay Pasilungan, a non-profit oragnization in Davao, to provide essential donations and volunteer support for disadvantaged children.

This builds on our annual commitment to community impact through initiatives such as school-building, animal shelter support, and tree-planting.

Read more about our team's volunteer experience here:
https://buff.ly/9vCE5C6

#OpenAccessCares #CSR
#CommunityImpact #givingback
#CommunityOutreach

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Open Access BPO 43 days ago

𝗦𝗰𝗮𝗹𝗶𝗻𝗴 𝘀𝗺𝗮𝗿𝘁𝗲𝗿 𝗶𝗻 𝟮𝟬𝟮𝟲 𝗺𝗲𝗮𝗻𝘀 𝘁𝗮𝗰𝗸𝗹𝗶𝗻𝗴 𝗰𝗵𝗮𝗹𝗹𝗲𝗻𝗴𝗲𝘀 𝗹𝗶𝗸𝗲 𝗿𝗼𝗴𝘂𝗲 𝗔𝗜, 𝗹𝗮𝗻𝗴𝘂𝗮𝗴𝗲 𝗯𝗮𝗿𝗿𝗶𝗲𝗿𝘀, 𝗮𝗻𝗱 𝗴𝗹𝗼𝗯𝗮𝗹 𝗰𝗼𝗺𝗽𝗹𝗶𝗮𝗻𝗰𝗲 𝗵𝗲𝗮𝗱‑𝗼𝗻.

#Outsourcing partners are now the bridge between innovation and resilience, helping businesses thrive in uncertain times.

💡 Discover how strategic outsourcing transforms these roadblocks into growth opportunities: https://buff.ly/LfisKAl

#OpenAccess
#BusinessGrowth #StrategicOutsourcing
#FutureOfWork #CX #GlobalBusiness

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