How to convert your loyal customers into brand ambassadors

OABPO Blog Team Published on December 1, 2014

How-to-convert-your-most-loyal-customers-into-brand-ambassadors--Open-Access-BPO--call-center-in-the-Philippines
A great salesperson knows that in order to reach marketing success, a business must not rely on self-initiated efforts in promoting one s brand alone. A business wanting to earn prominence must always have its own network of ambassadors that can attest to the credibility of the brand. With strong customer relationships and an efficient pool of agents in your call center in the Philippines, you can have more sales and more loyal customers without paying for this acquired advocacy.

Building solid relationships with your seasoned customers can organically turn them into active advocates of your brand. The process of transformation begins with creating meaningful customer experiences that your supporters will remember you for. This is why it s best to target the ones who have stayed loyal to your brand for a long time, since you have already earned their trust over the years.
Every salesperson out there aims to catch the attention of his potential customers, so you need to be truly remarkable in order to stand out. Here s how you can build your own army of brand ambassadors:

1. Value their opinion

How-to-convert-your-most-loyal-customers-into-brand-ambassadors

Inform your best clients that you are interested in hearing their opinions about your products and services. It pays to let your customers know that you want to hear from them. Whether you want to test products or process or solicit input from your customers. This will help build stronger relationships between you and your customers.

2. Thank them

How-to-convert-your-most-loyal-customers-into-brand-ambassadors-

Aside from personally thanking them for staying loyal to your company, you can publicly acknowledge your customers in your newsletters or on your social media platforms. You can even dedicate a customers of the month section on your website for ambassadors with the most number of referrals. These measures will encourage them to continue promoting your brand in their own circles.

3. Interact with them

How-to-convert-your-most-loyal-customers-into-brand-ambassadors--

Treat your loyal customers as if they are your friends. Host exclusive events for premium members, take them to dinner, or let them meet your organization s leaders. Face-to-face interaction makes the relationship between you and your customers more genuine and solid since it gives an opportunity for you to express your appreciation personally.

4. Reward them

How-to-convert-your-most-loyal-customers-into-brand-ambassadors---

Give the customers with the most number of referrals exclusive discounts to acknowledge their effort of promoting your brand. Give your ambassadors exclusive sneak previews or early trial access to new products and services. Providing exclusive rewards can greatly motivate your customers to join the ranks of your top-valued ambassadors.

Word-of-mouth recommendations are powerful in widening your market reach, since consumers normally treat first-hand experiences as guide to their purchasing experience. The secret to having an active group of ambassadors is making your customers feel that their actions are being acknowledged and reciprocated. If you want to have more people talking about your brand on their own social networks, then you need to make it obvious that you want them to do this and that these efforts will merit them rewards.

Join us on facebook
Open Access BPO Yesterday
𝗢𝗽𝗲𝗻 𝗔𝗰𝗰𝗲𝘀𝘀 𝗕𝗣𝗢 𝗟𝗮𝘂𝗻𝗰𝗵𝗲𝘀 𝗦𝗛𝗜𝗙𝗧 𝗟𝗶𝗳𝗲𝘀𝘁𝘆𝗹𝗲 𝗠𝗼𝗱𝗶𝗳𝗶𝗰𝗮𝘁𝗶𝗼𝗻 𝗣𝗿𝗼𝗴𝗿𝗮𝗺 𝗳𝗼𝗿 𝗘𝗺𝗽𝗹𝗼𝘆𝗲𝗲𝘀

Multilingual call center Open Access BPO announced the official launch of 𝗦𝗛𝗜𝗙𝗧: 𝗔𝗻 𝗢𝗔𝗕𝗣𝗢 𝗟𝗶𝗳𝗲𝘀𝘁𝘆𝗹𝗲 𝗠𝗼𝗱𝗶𝗳𝗶𝗰𝗮𝘁𝗶𝗼𝗻 𝗣𝗿𝗼𝗴𝗿𝗮𝗺, an initiative designed to foster sustainable health and well-being among its employees.

The program, whose acronym SHIFT stands for Sustainable Health and Integrated Fitness Transformation, aims to address the challenges of sedentary work lifestyles prevalent in the BPO industry by providing comprehensive support for health improvement.

The OABPO SHIFT Program will offer a holistic approach to employee wellness, encompassing structured physical fitness activities, wellness coaching, and a smart, sustainable nutrition guide.

This program highlights Open Access BPO's dedication to employee well-being, recognizing that healthy team members are key to both professional success and a great quality of life.

Employees are encouraged to check their official Open Access BPO email for detailed information on program enrollment and participation.

#WeSpeakYourLanguage
#OneForHealth #oabpoSHIFT
#IdeaHubOABPO #EmployeeWellness
#WellbeingAtWork
Open Access BPO 5 days ago
Delivering outstanding #CustomerSupport on over #SocialMedia promptly is essential for enhancing #CustomerSatisfaction and improving the overall brand experience.

But how can your brand consistently deliver on this crucial front?

Improve your customer interactions and build stronger connections on social media by reading all about it on our blog: https://buff.ly/sdjJ2A3

——————————
Give your brand a CX boost on the social web!
Outsource to a #CustomerService expert today: https://buff.ly/aBetHaO

#WeSpeakYourLanguage
#CustomerService #CSat
#CustomerExperience #CX
Open Access BPO 15 days ago
The world is getting smaller, and your customers come from all corners of it!
Partnering with a culturally diverse #CallCenter team isn't just the right thing to do, it's a smart business move.

Learn about the key benefits in our blog:
https://buff.ly/360SqHP

----------
Want a high-value #CustomerExperience for your diverse audience?

Let our multicultural teams help your brand break into international markets without worries.

Contact us today: https://buff.ly/59i7YD6

#WeSpeakYourLanguage
#CX #diversity #inclusion
Open Access BPO 15 days ago
Open Access BPO is kicking off our Pride Week, a dedicated series of events celebrating #PrideMonth. This initiative underscores our commitment to fostering a workplace culture built on #inclusion and #diversity.

Throughout the week, we've planned a series of meaningful activities designed to celebrate the #LGBTQIA+ community. We believe that fostering an environment where every individual feels valued and empowered is crucial for our collective success.

Our dedication to creating a safe and equitable space extends beyond this week, reflecting our ongoing commitment to a more inclusive future for all.

#WeSpeakYourLanguage
#PrideMonth #Pride2025 #UnitedByLove
#OneWithDiversity #PrideMonth2025
Open Access BPO 15 days ago
Open Access BPO is kicking off our Pride Week, a dedicated series of events celebrating #PrideMonth. This initiative underscores our commitment to fostering a workplace culture built on #inclusion and #diversity.

Throughout the week, we've planned a series of meaningful activities designed to celebrate the #LGBTQIA+ community. We believe that fostering an environment where every individual feels valued and empowered is crucial for our collective success.

Our dedication to creating a safe and equitable space extends beyond this week, reflecting our ongoing commitment to a more inclusive future for all.

#WeSpeakYourLanguage
#PrideMonth #Pride2025 #UnitedByLove
#OneWithDiversity #PrideMonth2025
Open Access BPO 16 days ago
Open Access BPO conducted Plant It Forward, a two-part tree-planting initiative, held in Laguna and Davao in May and June 2025.

Volunteers from both activities planted 300 Philippine indigenous trees, which were selected to help maintain the biodiversity in the area.

“This program is more than just planting trees; it’s about cultivating a culture of social responsibility within our organization and demonstrating our commitment to the communities where we operate,” said Joy Sebastian, Global VP at Open Access BPO.

This is only the start. Open Access BPO vows to continue investing in such environmental projects, affirming its core value of creating positive impact.

Read more about the green initiative here: https://buff.ly/HjTlHZC

#WeSpeakYourLanguage
#OABPOPlantItForward
#OABPOcares #IdeaHubOABPO