Financial fraud is one of the threats that a Philippine call center should be prepared for if it s handling accounts under the banking and finance industry. And it s not only because financial services deal with sensitive client information, but also due to the fact that contact centers are vulnerable targets of fraudsters.
Customer service experts have been dubbing 2015 with many labels. For some, it’s a time for stepping up the game in terms of service speed, while others foresee it as a year of experimentations for the betterment of consumer experience. Even in the past few years, however, every company’s customer care unit and call center […]
Your business language does more than just formality or professionalism. Here’s how you can capitalize on its advantages. As people grow up, they are taught the importance of choosing the right words when talking to others. This same principle applies to your brand where business language determines how customers perceive it. Indeed, good customer service […]
This year has been a fruitful one for both the global business process outsourcing (BPO) industry and for people who aspired to be a part of BPO in the Philippines. Not only did the total outsourcing workforce reach the forecasted one million mark, several BPO jobs also topped salary rankings in the country.
It s the time of the year again when we look back at trends that shaped the industry in the past 12 months and think of ways to improve our digital marketing strategy through forecasts.
Numerous trends were forecasted to shape the Philippine business process outsourcing (BPO) industry in 2014. Different experts from different BPO segments had predictions for their fields of expertise and for the outsourcing world as a whole, but there are forecasts that stood out because of how specialists unanimously back them up.
The first few steps of outsourcing to a call center in the Philippines is deemed by many as the most crucial stage of the whole deal, and for a good reason: this is the part that determines how much of a success (or a failure) the partnership could be.
It s safe to say that the past half decade witnessed the rise of multi-platform advertising, as brands started embracing formats other than the traditional banner into their overall digital marketing strategy. Nowadays, we see ads and marketing gimmicks getting more interactive and personal as they deviate from static “Click Here” rectangular clickables redirecting to […]
The year 2014 has been a pivotal one for providers of business process outsourcing (BPO) services in the Philippines, particularly those that create digital marketing strategies for brands. The past 11 months has been devoted to finding and adopting new ways to reach very specific audiences, not massive groups of people, in order to deliver […]