Planning essentials when setting up an e-commerce store

OABPO Blog Team Published on July 11, 2014

computer-keyboard-button-showing-ecommerce--Open-Acces-BPO
The goal of setting up a successful e-commerce store can be achieved with wise preparation and allocation of resources. Open Access BPO gives some planning pointers for entrepreneurs who wish to open an online store in the future.


Setting up an online store can be very promising in terms of profitability. With more Internet-savvy users venturing to the web when looking for things that they need, online shopping is definitely not going anywhere but towards the path of growth and popularity. Although many Internet entrepreneurs have physical stores as well, a lot of e-commerce stores were established by people who chose to skip the costly and time-consuming responsibility of putting up an actual store.

The accessibility of setting up an online store, however, should not lead you to thinking that planning can be done easily. In fact, the planning stage is one of the most crucial stages that can define success for your store once it has launched. Here are some things to consider when setting up an e-commerce store.

Choose what you want to sell wisely

ecommerce-icons--Open-Access-BPO

It s a given fact that the online selling industry is flooded with a variety of product niches. Almost all types of products can now be purchased with just a few clicks. This makes the goal of standing out from the crowd harder to achieve. It therefore pays to spend time in deciding which niches to pursue, what specific products to sell, how much they ll cost, and how you plan to market them.

It s best to initially focus on a narrow range of products before diversifying it later on. You can start with the product niche that you know you will really love to sell. This will remove the added burden of finding motivation to sell a certain product, say beauty products, if your heart and mind belongs to something else (e.g. consumer electronics).

Learn about SEO and other digital marketing strategies

Do you want to make your brand top those search engine result pages? Study search engine optimization (SEO) or ask someone to do it for you. One effective way for a startup e-commerce store to beat seasoned ones in attracting new customers is by gaining higher website ranking. An optimized website means that it s easier for people to find you once they make an online keyword search that s related to products you re selling.

Digital marketing is a wide area of specialization designed to make a business gain better online reputation and exposure to its target audience. Some forms of digital marketing, such as social media and content marketing, require dedicated time to study the different strategies of Internet marketing. Outsourcing digital marketing may be the best option for you, so you can focus on your core operations, while an expert will take care of your marketing needs.

Be a winner in customer service

ecommerce-on-tablet-with-credit-card--Open-Access-BPO

All your marketing efforts will be rendered useless if you don t know how to keep your customers satisfied. The best way to make customers become loyal supporters of your brand is by giving them the best customer service possible. Make sure you have a telephone line ready to answer their concerns. You may also try other customer service channels, such as e-mail or live chat, to open more opportunities for your customers to reach you.

Aside from digital and SEO marketing, inbound customer service can also be outsourced to a low-cost region. Business process outsourcing in the Philippines can equip your business with a team of call center agents trained to help your customers with their concerns. This can help you gain better reputation among existing and prospective customers.

Online selling does not require experience for you to become successful at it. You just need to know which resources you need to tap in order to make your e-commerce store ready to operate effectively. By taking these pointers into consideration during your planning stage, you are one step closer to having a highly profitable e-commerce store.

Join us on facebook
Open Access BPO 7 days ago
The world is getting smaller, and your customers come from all corners of it!
Partnering with a culturally diverse #CallCenter team isn't just the right thing to do, it's a smart business move.

Learn about the key benefits in our blog:
https://buff.ly/360SqHP

----------
Want a high-value #CustomerExperience for your diverse audience?

Let our multicultural teams help your brand break into international markets without worries.

Contact us today: https://buff.ly/59i7YD6

#WeSpeakYourLanguage
#CX #diversity #inclusion
Open Access BPO 7 days ago
Open Access BPO is kicking off our Pride Week, a dedicated series of events celebrating #PrideMonth. This initiative underscores our commitment to fostering a workplace culture built on #inclusion and #diversity.

Throughout the week, we've planned a series of meaningful activities designed to celebrate the #LGBTQIA+ community. We believe that fostering an environment where every individual feels valued and empowered is crucial for our collective success.

Our dedication to creating a safe and equitable space extends beyond this week, reflecting our ongoing commitment to a more inclusive future for all.

#WeSpeakYourLanguage
#PrideMonth #Pride2025 #UnitedByLove
#OneWithDiversity #PrideMonth2025
Open Access BPO 7 days ago
Open Access BPO is kicking off our Pride Week, a dedicated series of events celebrating #PrideMonth. This initiative underscores our commitment to fostering a workplace culture built on #inclusion and #diversity.

Throughout the week, we've planned a series of meaningful activities designed to celebrate the #LGBTQIA+ community. We believe that fostering an environment where every individual feels valued and empowered is crucial for our collective success.

Our dedication to creating a safe and equitable space extends beyond this week, reflecting our ongoing commitment to a more inclusive future for all.

#WeSpeakYourLanguage
#PrideMonth #Pride2025 #UnitedByLove
#OneWithDiversity #PrideMonth2025
Open Access BPO 8 days ago
Open Access BPO conducted Plant It Forward, a two-part tree-planting initiative, held in Laguna and Davao in May and June 2025.

Volunteers from both activities planted 300 Philippine indigenous trees, which were selected to help maintain the biodiversity in the area.

โ€œThis program is more than just planting trees; itโ€™s about cultivating a culture of social responsibility within our organization and demonstrating our commitment to the communities where we operate,โ€ said Joy Sebastian, Global VP at Open Access BPO.

This is only the start. Open Access BPO vows to continue investing in such environmental projects, affirming its core value of creating positive impact.

Read more about the green initiative here: https://buff.ly/HjTlHZC

#WeSpeakYourLanguage
#OABPOPlantItForward
#OABPOcares #IdeaHubOABPO
Open Access BPO 8 days ago
๐€๐๐๐ข๐ง๐  ๐ฏ๐š๐ฅ๐ฎ๐ž ๐ญ๐จ #๐‚๐ฎ๐ฌ๐ญ๐จ๐ฆ๐ž๐ซ๐„๐ฑ๐ฉ๐ž๐ซ๐ข๐ž๐ง๐œ๐ž ๐ฆ๐ž๐š๐ง๐ฌ ๐ ๐จ๐ข๐ง๐  ๐ญ๐ก๐ž ๐ž๐ฑ๐ญ๐ซ๐š ๐ฆ๐ข๐ฅ๐ž ๐Ÿ๐จ๐ซ ๐ฒ๐จ๐ฎ๐ซ ๐œ๐ฎ๐ฌ๐ญ๐จ๐ฆ๐ž๐ซ๐ฌ.
This means transforming basic interactions into meaningful connections.

It's the secret to building strong customer loyalty and driving business success by making customers feel valued and understood.

Dive deeper into what makes a truly value-added #CX and how it can significantly boost #CustomerLoyalty and overall business success: https://buff.ly/8Wxb9gw

โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”โ€”
Ready to transform your customer experience? Don't settle for less; elevate your #CX by partnering with a #CallCenter that truly goes the extra mile 24/7.

Learn how our dedicated team can enhance your customer interactions and drive loyalty.
Take the first step towards superior CX today: https://buff.ly/L6dUG5E

#WeSpeakYourLanguage
#CustomerSupport #BPO
Open Access BPO 12 days ago
Reposted from @tdcxgroup

Weโ€™ve made yet another bold move.

Just last month, TDCX Group launched Chemin to help the worldโ€™s most ambitious companies realize their AI goals โ€” faster, safer, and smarter.

To accelerate our ambition, the Group has acquired SUPA, a cutting-edge data annotation platform known for its agile, gig-powered model and elite talent network.

SUPA will now be part of Chemin, as we make moves to deepen our ability to support everything from training foundational models to safeguarding mission-critical AI systems.

โ€œThe future of customer experience is AI-powered, and AI itself runs on increasingly complex, curated data. SUPA brings us the right capabilities and talent frameworks to fuel that future. By embedding SUPA into Chemin, weโ€™re doubling down on our ability to support enterprise and frontier AI labs with world-class data operations,โ€ says Laurent Junique, CEO and Founder, TDCX Group.

As the demand for precision, scalability, and human-in-the-loop intelligence grows, we look forward to delivering the kind of nuanced data interpretation and domain expertise todayโ€™s frontier AI requires.

Slide into our inbox โ€” we speak AI.

Tap the 'Press Release' link in our bio for more details.

#CX #Outsourcing #AI #EnabletheFuture