Showing gratitude is all you need to do on Thanksgiving Day

Showing gratitude is all you need to do on Thanksgiving Day

OABPO Blog Team Published on November 27, 2014

Thanksgiving is among the busiest time of the year not only for holiday shoppers but especially for business owners as well. Normally, retail stores, online shops, and businesses would prepare for the impending rush way ahead of time.
Amidst all the mayhem of going over last minute protocols, adding more sales or customer service staff, or introducing special training to your outsourced Philippine call center staff, it is often easy to forget that this special season is all about showing gratitude.
As you think of ways on how to become more productive and efficient on Black Friday and the rest of the holiday season, you may forget that customer retention is grounded on the personal connections shared between you and your customers. True, the customer support you provide must be prompt and effective now more than ever, but taking advantage of the busy season to build a genuine connection with your clients by thanking them can help you make a shopping experience turn into an opportunity of forging a lasting relationship.

Reinforcing customer relationships


Expressing your sincere gratitude to your customers must be done differently than usual. It s common courtesy to say thank you at the end of every purchasing transaction, so you need to make your expression of gratitude more special. Welcoming customers with season s greetings or asking your employees to wear customized holiday uniforms are some ways of making a memorable shopping experience that your customers will remember.
If you haven t started one yet, now is the perfect time to think of customer appreciation programs that you can implement in the next few weeks. The principle behind every loyalty program is making sure your best customers will stick around for a long time. Don t make it too complicated or time-consuming since your efforts may end up useless when your loyal customers choose to leave you after feeling frustrated that they can t accumulate all the points that you require.
Although these programs can also be your way of generating more sales, make sure that you make the approach personalized and genuine, since customers hate marketing programs that are thinly disguised as loyalty incentives.
Personalized interaction can be done in several ways, such as going off-script on the phone, addressing your customers by their names, giving them handwritten thank you cards, or just greeting them with a smile. All of these efforts show that you value your customers as individuals and not as sales drivers.

Recognizing employees’ hard work

Your customers are not the only ones you need to thank this holiday season; your employees also deserve some appreciation. Catering to customer needs and listening to complaints all day long can be a taxing job. Being on the frontline comes with a lot of responsibilities and thanking your staff for doing this job effectively is one way of motivating them to do better.
Successful retail businesses are not only the best places to shop, but are also the best places to work. When employees are grateful for how they are being compensated and rewarded, they will pay the gratitude forward and treat your customers with genuine appreciation.


When business owners or managers take the extra effort of acknowledging the different challenges faced by their staff and thanking them for handling them, the employees feel special. It makes working hard to do a good job seem easier to accomplish. Gratitude must flow from the top to the employees, and from your employees to your customers. When your customers are welcomed and served on Black Friday by happy employees, their customer experience will likely be a remarkable one. They will remember you for being that store in the corner with energetic workers and will most likely come back in the future.
Thanksgiving is a reminder that in order to build strong and lasting relationships, thanking the people responsible for all your blessings is a must. The attitude of showing gratitude must be integrated across all company levels. When thanking people becomes a company-wide habit, negativity will unlikely come your way; your employees and customers will feel appreciated. And ultimately, all of these efforts will positively affect your bottom line.

Leave a Reply

Open Access BPO
Open Access BPO2 days ago
How do #tech companies boost customer relations? Find out how #CustomerSupport outsourcing creates opportunities for better customer experiences and business growth:

#WeSpeakYourLanguage #Outsourcing
Open Access BPO
Open Access BPO4 days ago
Businesses that can speak their customers’ language have the upper hand in foreign markets. But which #CustomerService languages should you include? Consider these top five languages to ensure global success:

Open Access BPO
Open Access BPO7 days ago
The #outsourcing industry is faced with its own technical and natural crises. Check out these #CrisisManagement tips to ensure that your #CallCenter stays uninterrupted when dealing with unexpected situations:

Open Access BPO
Open Access BPO1 week ago
Asking the right questions enable #CallCenter agents to determine the root causes of an issue. This helps drive conversions 30% higher.

See how more of these #CustomerService insights can improve your support strategies:

Open Access BPO
Open Access BPO1 week ago
#ContentModeration is a vital tool for preserving a brand's positive online reputation. Here are figures that demonstrate why every company needs a team to manage their online #content:

Open Access BPO
Open Access BPO2 weeks ago
Many businesses are hesitant to outsource for fear of losing their competitive edge. Experienced outsourced #CallCenters help you maintain this while enjoying the advantages of #offshoring:

#WeSpeakYourLanguage #BPO
Do NOT follow this link or you will be banned from the site!