How should you manage your inbound customer service team?

How should you manage your inbound customer service team?

OABPO Blog Team Published on November 27, 2013

inbound-customer-service-report-analysis-meeting
Inbound customer service representatives answer incoming calls from your customers who want to make sales inquiries, seek technical support, or know general information about your company and your products. Traditionally, representatives attend to customers via phone, but as both businesses and the public see the convenience brought by having multiple communication channels, customer service is now also conducted on other channels such as email, live chat, and social media.
Managing your multi-channeled customer care can mean using different approaches for your voice and non-voice tasks where the alternative channels fall. By categorizing your channels, it would be easier to determine how many people you should employ, what tasks they should handle, and what time they should be most available.

inbound-customer-service-agents

Managing inbound calls

Your call center must have enough people to answer calls, especially during peak hours when most calls arrive. Monitor the changes in call volume at different hours of the day, and from the data you will gather, come up with a staffing strategy that wouldn’t make you waste funds or lose customers due to unresponsiveness.
By delegating the right number of representatives at the right time, you would be able to keep call waiting times at a minimum while maximizing the capacity of your people by removing idle time.

Managing alternative channels

Modern inbound customer service can come in non-voice forms that allow customers to process transactions and find answers to product-related queries by themselves. These are usually on the company’s e-commerce sites where people can place orders, monitor their online accounts, or make payments. Managing these channels require IT knowledge, so have people to help you maintain, monitor, and back up these e-commerce customer service platforms.
For digital communication channels that require human supervision, the same management you use on your inbound calls can be applied, but there should be adjustments, of course. Station people who will be solely dedicated to your live chat and email support if these channels are where most concerns come from. You should also know which social networking sites your customers visit the most so that queries sent there can be addressed in real-time. People turn to social media for its speed and convenience, so you should be able to deliver these expectations by assigning enough people to handle problems online.
In essence, inbound customer service is the bridge that connects customers and the brands they support. You should know the pulse of your market to be able to tell which channels you need to pay attention to in order to make sure your existing and potential clients are well taken care of.

Leave a Reply

JOIN US ON FACEBOOK
Open Access BPO
Open Access BPO2 days ago
How do you make your customers feel special?

1. Speak your customer’s language
2. Call back when you say you will
3. Say “please” and “thank you”

Here are seven more ways #CustomerService experts enhance customer experience and win customers' trust: https://buff.ly/3gZWV20

#WeSpeakYourLanguage
Open Access BPO
Open Access BPO6 days ago
An agile #CallCenter can turn interactions in the most competitive industries into long-lasting relationships. This allows brands, especially #startups, to meet the rapidly changing demands of their market.

See what other advantages it offers: https://buff.ly/3e3uNZT

#WeSpeakYourLanguage
Open Access BPO
Open Access BPO7 days ago
73% of customers prefer #LiveChat as their go-to channel for #CustomerSupport. This saves businesses time and expenses for higher productivity.

See how experienced #BPO providers offer excellent #CustomerService via live chat: https://buff.ly/3muh698

#WeSpeakYourLanguage
Open Access BPO
Open Access BPO7 days ago
Open Access BPO's #IT infrastructure was designed to adapt and integrate new technologies and features to meet market demands and client needs.

Learn more about how we can future-proof your #offshore operations: https://buff.ly/3e3uAWV

#WeSpeakYourLanguage #SmartRedundancy
Open Access BPO
Open Access BPO2 weeks ago
Maintaining regular communication with customers can help you earn their trust. This is essential when delivering value-added #CustomerService.

Here are tips to make #CustomerCare even more special for your consumers: https://buff.ly/3xjM2h9

#WeSpeakYourLanguage
Open Access BPO
Open Access BPO2 weeks ago
Open Access BPO adopts #DataSecurity solutions and adheres to #InfoSec industry standards to proactively face emerging digital threats.

Ensure frictionless customer journeys through #SmartRedundancy: https://buff.ly/3xitA8E

#WeSpeakYourLanguage
Do NOT follow this link or you will be banned from the site!