In order to promote products or services to existing and potential customers, a business has to invest time and effort in building winning marketing strategies. From social media marketing to traditional advertising, from sales promotions to referral incentives, options are increasingly becoming diverse for businesses wanting to increase their brands’ popularity.

Once technical support agents go to the production floor, their performance relies heavily on the quality of training given to them beforehand. Open Access BPO explains what training mistakes should be avoided by call center managers to make sure their agents are equipped with unparalleled skills.

Businesses today leverage on the ubiquity that the Internet, particularly social media, has given to everyone who uses it. With web-based tools in place, companies give the public convenient, ceaselessly accessible ways of contacting them no matter where they are in the world and regardless of distance and lingual differences.

Great customer experience is a result of a healthy work culture. It’s delivered mainly by your customer-facing employees who are able to serve consumers well through their purpose-driven performance. The work culture, on the other hand, is driven primarily by the leaders who instill purpose in their people.

Product knowledge is a necessity in both customer service and sales. The more knowledgeable your employees are, the more prepared they can be when answering customer inquiries. When outsourcing to a call center in the Philippines, your agents product knowledge can influence your brand s image of competence and trustworthiness. These impressions can affect your […]

If you run a business, you’re probably aware that the holidays start early in the trade, especially for people under customer service outsourcing. It’s only halfway through August, but it’s already high time for retailers and service providers to amp up their strategies, facilities, and workforce for the coming Halloween, Thanksgiving, Christmas, New Year, and […]