Twitter is teens’ choice of social media networking site for shopping

OABPO Blog Team Published on October 25, 2013
social-media-networking

Twitter emerges as the top social media networking site favored by American teenagers for online shopping, Mashable reports this week.
Among the respondents surveyed by US investment bank Piper Jaffray, 26% said that Twitter is the most important social website when it comes to influencing their purchase decisions, followed by Facebook and Instagram at 23% each.

This data shows a waning interest in Facebook among this particular demographic. According to Piper Jaffray’s April 2013 survey, Facebook’s popularity was at 33% earlier this year. Twitter’s popularity was at a lower value of 30%, but unlike Facebook s, this rate is taking an upward course.
Instagram, meanwhile, is a different case. Although it has failed to nab the top spot, its current popularity among teenagers is higher than its previous score of 16%.

This raises speculation that Instagram might be able to surpass the other two social media networking sites, Twitter and Facebook, as long as it keeps gaining momentum in the same rate.

The report also showed that less than 10% of the respondents chose Tumblr, Google+, and Pinterest. Meanwhile, other social media platforms such as Vine and Snapchat are gaining traction at a 17% popularity share.

Twitter as a shopping destination

This new Piper Jaffray study affirms a previously commissioned survey on Twitter’s influence in commerce, where a high number of respondents said that the microblogging website affects what people buy, which stores to visit, and how they share their purchase decisions during holiday shopping.

Overall, this is good news for Twitter, especially since it plans to venture into e-commerce. It has already appointed its first head of commerce and is working to research on how to successfully integrate shopping with its service.

Bring in more sales profits by outsourcing your social media marketing to Open Access BPO. We have a team of social media experts who can help you engage with online customers and increase your conversion rates.

Join us on facebook
Open Access BPO 4 days ago
𝗕𝗿𝗮𝗻𝗱𝘀 𝗰𝗮𝗻 𝗹𝗼𝘀𝗲 𝗯𝗶𝗹𝗹𝗶𝗼𝗻𝘀 𝘄𝗵𝗲𝗻 #𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝗦𝗲𝗿𝘃𝗶𝗰𝗲 𝗳𝗮𝗹𝘁𝗲𝗿𝘀.
But it's not just about the money. Pushing customers away can deliver a crushing blow to your business.

Ready to stop the bleed and start retaining customers like a pro?
Dive into the insights here: https://buff.ly/yd1gmoE

----------
Elevate your #CustomerRetention game now!
Contact us today to outsource to a #CustomerSupport expert: https://buff.ly/pmLrIys

Learn more:
[𝐒𝐭𝐮𝐝𝐲] 𝐂𝐚𝐥𝐥 𝐂𝐞𝐧𝐭𝐞𝐫 𝐀𝐭𝐭𝐫𝐢𝐭𝐢𝐨𝐧 𝐚𝐧𝐝 𝐓𝐮𝐫𝐧𝐨𝐯𝐞𝐫: 𝐀𝐯𝐞𝐫𝐚𝐠𝐞 𝐑𝐚𝐭𝐞𝐬 𝐚𝐧𝐝 𝐂𝐨𝐦𝐦𝐨𝐧 𝐂𝐚𝐮𝐬𝐞𝐬: https://buff.ly/xeIJboo

#WeSpeakYourLanguage
#CustomerSupport #CSat
#OutsourcingCustomerService #CX
#CallCenterOutsourcing #CustomerExperience
Open Access BPO 5 days ago
Open Access BPO Manila recently injected a dose of fun and team spirit into the workplace by hosting a #CincoDeMayo celebration.

The event centered around a DIY nacho and taco station, where employees customized their own snacks. This interactive experience provided a relaxed and engaging setting for colleagues to connect and share in a unique way within the office environment.

Beyond the delicious food, the day also featured a series of lighthearted and friendly games. These activities were specifically designed to encourage interaction, collaboration, and a sense of camaraderie among team members from various departments.

The Cinco de Mayo event served as a refreshing opportunity for the OABPO Manila team to unwind, celebrate, and reinforce their positive working relationships.

#WeSpeakYourLanguage
#diversity #inclusivity
#CincoDeMayo2025
Open Access BPO 5 days ago
Ensuring an outstanding #CustomerExperience is an essential aspect of any business.

One way to enhance #CustomerSatisfaction is by outsourcing to a #CallCenter. You've heard of its many benefits, but are they enough to truly upgrade your #CX strategy?

Find out the answer in our latest blog:
https://buff.ly/tcM3hkg

——————————
Open Access BPO is your trusted partner to see your #CX strategy through.

Partner with us today: https://buff.ly/pmLrIys

#WeSpeakYourLanguage
#OutsourcingCX #CallCenterCX
#CustomerExperienceOutsourcing
#BPOCustomerService
Open Access BPO 11 days ago
𝗕𝗗𝗢 𝗮𝘁 𝗢𝗔𝗕𝗣𝗢: 𝗖𝗼𝗻𝘃𝗲𝗻𝗶𝗲𝗻𝘁 𝗕𝗗𝗢 𝗔𝘀𝘀𝗶𝘀𝘁𝗮𝗻𝗰𝗲 𝗮𝗻𝗱 𝗔𝗽𝗽𝗹𝗶𝗰𝗮𝘁𝗶𝗼𝗻 𝗮𝘁 𝗢𝗽𝗲𝗻 𝗔𝗰𝗰𝗲𝘀𝘀 𝗕𝗣𝗢 𝗠𝗮𝗻𝗶𝗹𝗮

Open Access BPO Manila recently concluded an on-site event in partnership with BDO. Employees were able to visit the BDO booth in the OABPO office to learn about and submit applications for financial products such as credit cards, loans, and investment options.

This initiative highlighted Open Access BPO's dedication to enhancing employee financial well-being by bringing banking services directly to the workplace.

#WeSpeakYourLanguage
#IdeaHubOABPO
#OABPOonFinancialWellness
Open Access BPO 13 days ago
Your #CRM is the bedrock of exceptional #CustomerExperiences and enduring customer relationships.

To ensure this foundation remains strong, consistent maintenance and timely updates are crucial for sustained success

Visit our blog to learn about the potential pitfalls of neglecting your CRM and understand how to keep it a powerful asset: https://buff.ly/oct6pIg

——————————
Delivering the best #CX requires a dedicated team committed to exceeding expectations and ensuring #CustomerSatisfaction at every touchpoint.

Let's connect and see how we can empower your customer relationships: https://buff.ly/Y50WgZe

#WeSpeakYourLanguage
#CustomerExperience #CSat
#OutsourcingCX #CustomerService #CallCenters
#CustomerCentric #HappyCustomer
Open Access BPO 16 days ago
It's easy to focus on tech skills and language when hiring #CustomerSupport staff.
But are we missing those other qualities that truly make a #CustomerExperience exceptional?

What hidden talents separate a good agent from a great one?

𝗛𝗲𝗿𝗲 𝗮𝗿𝗲 𝘀𝗼𝗺𝗲 𝗰𝗿𝗶𝘁𝗶𝗰𝗮𝗹 𝗯𝘂𝘁 𝘂𝗻𝗱𝗲𝗿𝘃𝗮𝗹𝘂𝗲𝗱 𝘀𝗸𝗶𝗹𝗹𝘀 𝘁𝗵𝗮𝘁 #𝗪𝗼𝘄𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀 𝗮𝗻𝗱 𝗹𝗲𝗮𝗱 𝘁𝗼 #𝗕𝗿𝗮𝗻𝗱𝗟𝗼𝘆𝗮𝗹𝘁𝘆: https://buff.ly/QGNxaJG

——————————
Our recruitment, training, and quality assurance best practices have helped transform our partners' #BrandExperience.

Contact us right now for heightened #CustomerExperience that sets your brand apart:
https://buff.ly/Y50WgZe

#WeSpeakYourLanguage
#CustomerExperience #CSat
#OutsourcingCX #CustomerService #CallCenters
#CustomerCentric #HappyCustomer