Author: OABPO Blog Team

Achieving brand loyalty is no fair game

It s a widely followed advice in the business world that if you want your consumer base to stay solid, you must focus more on fostering loyalty among present customers instead of devoting most of your efforts to attracting new ones. Brand loyalty does play a major role in customer retention, and an even greater […]

4 Ways to generate leads on social media

For most people, social media is one of today s most popular and easily accessible sources of entertainment and information about people and matters they care about. For businesses, however, social media makes a powerful avenue for executing their digital marketing strategy.

Self check: Do you have a customer-friendly attitude?

Having a warm and pleasant attitude when interacting with other people is perhaps one of the most overused reminders being passed around in the world of customer service. Despite being a popular consideration, however, maintaining a customer-friendly attitude is not exactly easy to accomplish, especially if you’re working in a fast-paced work environment, such as […]

How to make hold times less traumatic for your customers

Customers are expected to have high demands when it comes to customer service. Among these expectations, resolving concerns in a prompt or timely manner would be the most popular. Nobody wants to be kept waiting, which is why customers don t like to be put on hold when they reach out to your call center […]

3 Ways building trust with customers can impact your sales growth

There are many things that have evolved in the world of sales. Some things, however, stay the same. Building trust has always been a priority task of sales people whenever they get in touch with prospects or existing customers. The telemarketers from your call center in the Philippines, for example, will always end up talking […]

What it means to have consistent customer service

Customers enjoy doing business with brands that can meet their expectations. Their loyalty is usually based on how you can sustain a particular level of experience every time they interact with your brand. If they had a smooth buying experience with your Philippine call center telemarketers, they will look forward to the same kind of […]

3 False assumptions about social marketing and customer service

Social media has become an indispensable part of most brands’ digital marketing strategy. The immense help it brings to businesses in transitioning their marketing and customer service initiatives from traditional to online is enough reason for companies to start embracing social media, not to mention that the services social networks and messaging apps provide are […]

7 Tips for making multisourcing work for first-timers

Multisourcing is one of many business process outsourcing (BPO) trends that have been shaping the Philippine call center industry in the past few years. Although not an entirely new practice, having several vendors providing different or related services to one company has gained recent popularity due to several factors.

Why customer service providers must embrace SMAC

Multi-channeled customer service is what most clients expect a call center in the Philippines to have before they could finalize their decision to outsource their business processes there. Given how almost every business transaction and consumer engagement now takes place in the digital realm, it s only natural for companies to seek this capability in […]

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