Cyber Monday 2013 breaks e-commerce sales records

Cyber Monday 2013 breaks e-commerce sales records

OABPO Blog Team Published on December 4, 2013

ecommerce-shopping-cart-laptop-with-credit-card
It’s not an official reclamation of the country’s former throne, but the US has broken local e-commerce records by making a total of $2.29 billion online sales revenue in a one-day holiday shopping event.
Cyber Monday 2013 has been a huge success for Internet retailers, as sales made that day is the biggest in Cyber Monday history. If you add the $2.29 billion to the generated revenue over the five-day holiday shopping weekend starting on Thanksgiving, the overall profit would reach $7.4 billion, a rate that is 26% higher than the year-on-year average.

e-commerce-male-finger-on-tablet-with-internet-icons

Mobile sales made up 18.3% or $419 million of this year’s Cyber Monday total earnings, and that rate is another record-breaking 80% jump from last year’s mobile revenues. Tablets lured more profits than smartphones, as 12.7% of the amount was garnered through e-commerce transactions made on tablet devices. Of that rate, 10.1% came from iPad users while only 1% of the purchases were made through Android tablets.
The same strength of mobile sales was also felt in Black Friday sales. This trend will likely continue because more and more people are starting to own the now-affordable tablets. To prepare for this in the coming holiday sales, retailers should penetrate their market better by upping their digital marketing strategies through MMS and ensuring that transactions would go smooth on any platform by making their e-commerce websites mobile-ready.
Open Access BPO can help boost your online sales through our e-commerce solutions. Visit our website to learn about the services we offer, and join us on Google+.
 
 

Leave a Reply

JOIN US ON FACEBOOK
Open Access BPO
Open Access BPO2 days ago
Unexpected interruptions in your #CallCenter operations can cost customers' trust and your brand's reputation. Discover how smart #offshore redundancy can mitigate these threats: https://zcu.io/8Vtz

#WeSpeakYourLanguage
Open Access BPO
Open Access BPO4 days ago
Businesses need to understand what drives customer expectations to satisfy market demands. Consider these factors to build a better #CustomerHappiness strategy: https://zcu.io/NhP9

#WeSpeakYourLanguage #CustomerService
Open Access BPO
Open Access BPO5 days ago
Successful #CustomerService training programs help agents provide support consistent with the client's goals and values. At Open Access BPO, we look out for these mistakes to optimize our #training programs and ensure #EmployeeGrowth: https://zcu.io/zsfK

#WeSpeakYourLanguage
Open Access BPO
Open Access BPO6 days ago
Ensure business growth and program deployment by choosing the right outsourcing company to back up your #CallCenter processes. See how Open Access BPO effectively launches client programs with its flexible #outsourcing implementation approach: https://zcu.io/1EtL

#WeSpeakYourLanguage
Open Access BPO
Open Access BPO1 week ago
Your frontline #CallCenter agents play a vital role in fulfilling your commitments to your clients. Recruit the right people to make sure your #CustomerService strategies are implemented effectively: https://zcu.io/dPNj

#WeSpeakYourLanguage
Open Access BPO
Open Access BPO1 week ago
The past year taught the industry that unforeseen events can have a drastic impact on businesses. But in the same way, we learned that it was possible to conquer them and turn them into opportunities for #growth.

Read more: https://zcu.io/4dWY

#WeSpeakYourLanguage #BusinessContinuity