Mistakes are inevitable, but not taking action to correct those is inexcusable. That s why call centers in the Philippines try not to make room for errors because they know that they could be fatal for the company.
For a business whose primary function is to attend to customer concerns, your contact center must be aware of the most common customer support mistakes so you can do all that you can to avoid committing them. And in the event that you do make any of these errors, you should have recovery measures ready to turn the situation around.
Blaming the customer
Most of the time, it is the customers who caused the problem they’re calling about, but they don t always admit to their fault because they’re not even aware that they caused it. Also, there are instances when the problem is beyond your customer service representatives’ control.
In situations like these, it is best to keep the blaming away because it does very little to alleviate the issue, and it could even worsen the case or lengthen the call. If you made the mistake of blaming the customer, recover by sincerely apologizing and working out a solution as soon as possible. Remember, customers reach for your frontline staff to have product-related issues addressed, not to be lectured.
Ending the call without solving the problem
Your representatives should not end a call until the problem is fixed. It is a sign of inexperience if they try to get off the phone because they don t have an answer to the customer’s problem or because they are afraid that the higher-up will hear how they incompetently handle a call.
In times like this, a supervisor should be ready to back the representatives. In cases where the call ended without a solution, however, make sure to follow it up with a ready answer and explanation. You should not wait for too long before saving face, and as always, don’t forget to own up to your mistakes by apologizing.
Making customers wait for too long
It has been told many times over that making customers wait or putting them on hold for more than the necessary amount of time is one of the most frustrating things that call centers can do to callers. Not only could it put your company’s name in bad light, but it could also send customers away along with the profit they bring.
To appease the customers for the wasted time while on hold, you should be able to fix their concerns quickly. And quickly should not mean rushed. Giving accurate, reliable, and effective solutions should still be your priority, although efficiency should not be taken lightly as well.
There are other things that call centers in the Philippines can do to make up for their shortcomings. One of the ways is to reward your customers for their understanding and loyalty. A much better alternative, however, is to understand the patience level of your customers. By knowing what gets on their nerves and what cools them down, you won’t have to recover from the customer service mistakes because you have already prevented them from happening.
