How upselling can level up your customer care strategy

Faith Ocampo Published on September 3, 2015

delighted-call-center-agent
Upselling falls under the wide spectrum of sales strategies that aim to boost your profit, lessen costs, and satisfy customers needs. The goal is simple: expand your sales either by increasing the number of items sold or by encouraging customers to upgrade the packages they availed.

Sure enough, upselling is a great way to increase your revenues and make your customers even happier with the additional perks of their upgraded services. However, it can cost you customers especially if you overwhelm them with products that won t be of any use to them. Pushing your clients to shell out extra money can easily turn into a negative experience for your customers.

This is why it’s important to make your sales pitch at the right time. Placing your customers in a position where they re comfortable to buy instead of making it obvious that your sole intention is to sell will likely produce good results. This way, upselling is viewed not as a revenue generator but as an extension of your services. With the right customer service skills, this sales technique would help improve your customer care strategy in the following ways.

1. Upselling helps build stronger client relationships.

business-woman-in-phone-call-with-bag-holding-tablet-outdoors-building-in-backdrop

More than a strategy to increase your sales, upselling is an opportunity to make sure that your clients get the products and services they deserve. If their current purchases have limited features and capacities, that s your chance to offer a package that will allow them to do more. This way, you’re hitting two birds with one stone as you increase customer satisfaction while expanding your sales.

However, make sure to pay attention to what your customers actually need. Presenting them with an irrelevant option will only turn them against your brand.

 

2. It’s easier than selling to new customers.

man-in-phonecall-while-looking-at-credit-card

This shouldn’t be all that surprising for all entrepreneurs. After all, wouldn t we rather buy from a brand that we already trust rather than try a product from a company we re unfamiliar with? Of course, you shouldn’t abandon your campaign of getting new customers altogether, but shifting some of your efforts to upselling can grow your profit quickly and easily.

 

3. Successful upselling increases your customer lifetime value.

smiling-Asian-call-center-agent

It’s important to recognize that your customers’ needs evolve with time. Part of providing excellent customer care is making sure that your brand can accommodate their changing preferences. Upselling is one way to bridge the gap between what your clients used to want and what they currently need. However, it takes the right customer service skills to be able to identify your customers’ needs so that they can stay with your brand for a long time.

 

4. It makes customers feel extra special.

excited-couple-on-the-phone

Upselling during customer support interactions would make your customers feel that they’re valued. Remember that upselling is not just a sales strategy but an extension of your services. Meaning, it would provide you the opportunity to offer something that would cover all your customers’ needs.

Upselling may be viewed as a dirty word in the business industry, especially if you focus too much on making sales, thus compromising your customers’ interests. Combining your desire to expand your profits and meet your clients’ demands is the key in getting the most out of upselling while improving your customer care strategy.

One response to “How upselling can level up your customer care strategy”

  1. L'upselling e il suo apporto positivo al Customer Care | Responsa Blog says:

    […] Fonte: https://www.openaccessbpo.com/blog/how-upselling-can-level-up-your-customer-care-strategy/ […]

Join us on facebook
Open Access BPO 5 days ago
Open Access BPO recently celebrated the 10th anniversary of its Davao site, marking 10 years of operational excellence and continued partnership with global brands.

From its early beginnings, our Davao site has grown into a strategic hub for English-language back office support, our team of experts delivering reliable and high-quality solutions for critical business functions.

This milestone reflects our commitment to building sustainable partnerships and supporting clients as they scale and adapt to evolving business needs.

——————————
𝘗𝘩𝘰𝘵𝘰𝘴 𝘴𝘩𝘰𝘸 #TeamOABPO Davao 𝘨𝘢𝘵𝘩𝘦𝘳𝘦𝘥 𝘦𝘢𝘳𝘭𝘪𝘦𝘳 𝘵𝘩𝘪𝘴 𝘮𝘰𝘯𝘵𝘩 𝘢𝘵 𝘉𝘢𝘭𝘪𝘬 𝘉𝘶𝘬𝘪𝘥 𝘍𝘢𝘳𝘮 & 𝘒𝘪𝘵𝘤𝘩𝘦𝘯 𝘧𝘰𝘳 𝘢 70𝘴 𝘳𝘦𝘵𝘳𝘰-𝘧𝘶𝘵𝘶𝘳𝘪𝘴𝘵𝘪𝘤 𝘤𝘦𝘭𝘦𝘣𝘳𝘢𝘵𝘪𝘰𝘯, 𝘩𝘰𝘯𝘰𝘳𝘪𝘯𝘨 𝘵𝘩𝘦 𝘱𝘦𝘰𝘱𝘭𝘦 𝘸𝘩𝘰𝘴𝘦 𝘥𝘦𝘥𝘪𝘤𝘢𝘵𝘪𝘰𝘯 𝘢𝘯𝘥 𝘦𝘹𝘱𝘦𝘳𝘵𝘪𝘴𝘦 𝘩𝘢𝘷𝘦 𝘥𝘳𝘪𝘷𝘦𝘯 𝘢 𝘥𝘦𝘤𝘢𝘥𝘦 𝘰𝘧 𝘴𝘶𝘤𝘤𝘦𝘴𝘴 𝘢𝘯𝘥 𝘱𝘢𝘷𝘦𝘥 𝘵𝘩𝘦 𝘸𝘢𝘺 𝘧𝘰𝘳 𝘸𝘩𝘢𝘵 𝘤𝘰𝘮𝘦𝘴 𝘯𝘦𝘹𝘵.

#WeAreOABPO
#TeamOABPO
Open Access BPO 12 days ago
#TeamOABPO Davao marked #CustomerServiceWeek with a full week of engaging and fun activities. The celebrations brought everyone together through friendly competitions, shared meals, and moments that recognized the people who deliver excellent support to our clients every day.

It was a meaningful way to show appreciation for the teams who help us build lasting partnerships and deliver dependable customer experiences.

#OABPOCSWeek2025
#CSWeek2025 #MissionPossible
#CSWeek #WeAreOABPO
Open Access BPO 13 days ago
𝗢𝗽𝗲𝗻 𝗔𝗰𝗰𝗲𝘀𝘀 𝗕𝗣𝗢 𝗼𝗻 𝗖𝗦 𝗪𝗲𝗲𝗸 𝟮𝟬𝟮𝟱:
𝗖𝗲𝗹𝗲𝗯𝗿𝗮𝘁𝗶𝗻𝗴 #TeamOABPO, 𝗢𝘂𝗿 𝗘𝘃𝗲𝗿𝘆𝗱𝗮𝘆 𝗛𝗲𝗿𝗼𝗲𝘀

We recently wrapped up another awesome #CSWeek filled with fun activities, laughter, and appreciation for our amazing #CustomerService teams!

From games and challenges to team bonding and well-deserved treats, the week was all about celebrating the people who make Open Access BPO shine every single day.

At the heart of everything we do is our people. Our success comes from their dedication, passion, and commitment to providing world-class service. That's why we're proud to be an employee-first company, where hard work is recognized, and everyone's contribution truly matters.

We had a blast celebrating our #CustomerServiceWeek champions, and we're already looking forward to making CS Week 2026 even bigger and better!

#OABPOCSWeek2025
#CSWeek2025 #MissionPossible
#WeAreOABPO
Open Access BPO 21 days ago
𝗢𝗽𝗲𝗻 𝗔𝗰𝗰𝗲𝘀𝘀 𝗕𝗣𝗢 𝗞𝗶𝗰𝗸𝘀 𝗢𝗳𝗳 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗦𝗲𝗿𝘃𝗶𝗰𝗲 𝗪𝗲𝗲𝗸 𝟮𝟬𝟮𝟱

Open Access BPO launched its #CustomerServiceWeek 2025 celebration with an event honoring its #CustomerSupport teams.

This year's theme, Mission: Possible, celebrates how #TeamOABPO turns every #CustomerExperience challenge into success through skill, dedication, and teamwork.

A special highlight was a client video thanking employees for their commitment and excellence. Throughout the week, team members across all sites will enjoy themed games and activities leading up to a grand finale recognizing top performers.

#CSWeek remains one of Open Access BPO's most anticipated traditions, celebrating teamwork, recognition, and fun at work.

#CSWeek2025
#OABPOCSWeek2025
#WeAreOABPO #MissionPossible