Digital marketing: Best service to outsource to the Philippines in 2014?

Digital marketing: Best service to outsource to the Philippines in 2014?

December 27, 2013

Trend predictions suggest that the coming year is an ideal time to outsource to the Philippines. This is because contracted services in the country will be increasingly delivered through multiple channels in 2014.


Among the various services, non-voice solutions such as social media marketing, email marketing, and content marketing might benefit you the most because the concluding year has proven the strength of digital and electronic channels in generating revenues.
Here are three digital marketing services that you can send out to the Philippines and what they can do for your brand:

Social media marketing helps you retain customers

Businesses are taking their customer service to where their consumers spend most of their time online, which is on social networking sites. By giving your market the option to get services via social media, customers will want to continue doing business with you because of the convenience you provide. Additionally, your brand promotions on social media can penetrate your audience better because your followers there are qualified leads.

Email marketing reaches your market better

Emails prove to be effective marketing tools because its content is usually personalized and tailored to the current interests and tastes of each recipient. If they are sent during an ideal time and if they have the right elements, emails have a higher rate of being opened and read.

Content marketing attracts and educates your audience

Written content such as those posted on blogs can be used to lure in readers who can eventually be converted into buyers and loyal supporters of your brands. Writing about the latest trends, giving blog posts attention-grabbing titles, and adapting an audience-appropriate personas are some of the ways to propel your business blog to marketing success.
Now that 2014 is only days away, why not give your business a good start of the year by outsourcing your digital marketing activities? Your decision to outsource to the Philippines might just make your 2014 a financially rewarding year.

SEO strengthens your online presence

Search engine optimization (SEO) will get your brand noticed by the Internet community by making your web pages rich in relevant content and links. However, outdated and SEO campaigns may not get your business on top of competitors in search engine results pages, so you might want to outsource your optimization efforts to SEO experts who are updated about the latest Google algorithm changes. This ensures that your web content stays relevant and high-ranking.
Let Open Access BPO help you build your brand, reach your customers, and strengthen your online presence through our digital marketing solutions. Join us on Google+ to know more about how you can partner with us.

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