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Reputation management: Handling major PR campaign disasters

No matter how much time and effort you spend on each of your marketing campaigns, you will always be vulnerable to major marketing failures and public relations (PR) crises. In most cases, the audience won t care about why you allowed such mistake to happen. How you respond to each crisis is what your reputation […]

3 Areas of CRM being reshaped by social media

Social media has been serving as a positive catalyst that s shaping industries all over the world. Fusing it with various business functions like ecommerce, marketing, and customer support elevates customer experience by adding convenience, speed, and interactivity to these processes. Like them, customer relationship management (CRM) is also adapting traits of social networks to […]

Global CRM market: Healthy and growing

Gartner recently released the 2014 edition of its global market share study on customer relationship management software, which has generally positive insights about the CRM market.

5 Elements of successful social media content

Just like blogging and any form of content marketing, producing content for your social media profile requires careful planning to make sure that your posts are not only relevant but also well-received and widely shared by your target audience. Bloggers map their topics to build a strong readership, and doing so involves putting together well-timed […]

What language does your online customer service use?

Bilingual customer service is all the rage in the business process outsourcing (BPO) industry today. With the world getting smaller, thanks to everyone’s heightened connectivity, the importance of being able to communicate with the rest of the globe is pressed among businesses even more. BPO firms address these companies’ needs by offering call center services […]

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Open Access BPO
Open Access BPO2 days ago
Unexpected interruptions in your #CallCenter operations can cost customers' trust and your brand's reputation. Discover how smart #offshore redundancy can mitigate these threats: https://zcu.io/8Vtz

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Open Access BPO
Open Access BPO4 days ago
Businesses need to understand what drives customer expectations to satisfy market demands. Consider these factors to build a better #CustomerHappiness strategy: https://zcu.io/NhP9

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Open Access BPO
Open Access BPO5 days ago
Successful #CustomerService training programs help agents provide support consistent with the client's goals and values. At Open Access BPO, we look out for these mistakes to optimize our #training programs and ensure #EmployeeGrowth: https://zcu.io/zsfK

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Open Access BPO
Open Access BPO6 days ago
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Open Access BPO
Open Access BPO1 week ago
Your frontline #CallCenter agents play a vital role in fulfilling your commitments to your clients. Recruit the right people to make sure your #CustomerService strategies are implemented effectively: https://zcu.io/dPNj

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Open Access BPO
Open Access BPO1 week ago
The past year taught the industry that unforeseen events can have a drastic impact on businesses. But in the same way, we learned that it was possible to conquer them and turn them into opportunities for #growth.

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