
The recently updated AdWords Ad Rank algorithm has been around for a month, and it’s creating quite a buzz all over the digital marketing world.
What motivates businesses to insource or outsource call center solutions among other services vary from company to company. To know which option is the best for you, you should first define your business goals. The industry you’re in is another key factor that can help you decide whether to return previously outsourced operations under your […]
Businesses today regard outsourcing as a highly effective business strategy that can offer them multiple advantages. By delegating some of their tasks to a business process outsourcing (BPO) service provider, companies are able to refine their products and services, grow their customer base, and boost revenues.
A customer service team exists for the purpose of giving people a satisfying customer experience before, during, and after purchasing your product. But did you know that aside from its core function, your customer care department can boost the loyalty of your customers to your brand?
Keeping up with the latest business processes and tools is vital for companies of any size or industry. Offshoring companies, especially, need to keep a finger on the business process outsourcing (BPO) pulse in order to remain relevant and competitive in a truly dynamic industry.
Lead generation is a process companies undertake to reach out to prospective customers to generate interest in their products and services. From the name itself, this marketing tool generates leads for sales, e-newsletter list acquisition, and list building. Leads can be generated in a variety of ways including advertising, list purchasing, calls, referrals, and the […]
The Federal Communications Commission (FCC) has implemented new rules for telemarketing effective this October, and this is certain to affect telemarketing campaigns in the Philippines. Here’s what you need to know about the recent FCC updates and a set of best practices in the industry. What the new rules cover According to Bloomberg Law, the […]