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6 Areas that your customer service roadmap must cover

Businesses that think miles ahead for their future have roadmaps. Whether it’s for a range of products or for technology solutions, it’s a great idea to have a long-term plan and a concrete idea of how you see your company in the coming years. Since customer support is as crucial a business component as the […]

Social media marketing vs. content marketing: Which should you use?

Social media marketing and content marketing are two of the favorite ways that marketers use to get their brands out there. While both are prevalently being done nowadays, the difference between the two is still unclear for many. It s understandable, considering that they have overlapping traits—content marketers rely heavily on social media for distribution, […]

Instagram is brands’ top choice for social media marketing

When it comes to social media marketing, it seems that the simpler the platform and approach, the more effective a campaign becomes. This is what an L2 research suggests when the research firm conducted a survey among 250 of the world s top brands. The study revealed that brands share more content on Instagram than […]

Upcoming Google SEO update to penalize non-mobile friendly sites

Google has been clear about its preference for mobile friendly websites for years now. The Internet giant even released guides and best practices for webmasters on how to make their sites ready for mobile experience. If your website is not designed to provide convenience when browsing using a smartphone or any mobile device, Google won […]

Top 2 mistakes that can kill online customer service

The proper integration and execution of social media tools in streamlining online customer service has been a favorite topic in this blog. We’ve published a number of articles giving customer service tips to businesses seeking to leverage on the vast choice of social platforms where they can engage with the majority of their customers almost […]

5 Questions that will tell if your website design needs a makeover

Your website is one of the most important tools you can use to build relationships with your current and prospective customers. Every aspect of it, whether it s your website design, subscription and order forms, or even your landing page pop-ups, must always spark a good impression to every visitor that comes across it in […]

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Open Access BPO7 hours ago
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Open Access BPO3 days ago
How can you cultivate #inclusivity in a diverse workplace—or any workplace, for that matter? Listen, then learn.

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Open Access BPO5 days ago
A Microsoft study revealed that 21% of customers hate having to contact brands over and over regarding the same concern. Follow these 8 #CustomerService tips to reduce repeat complaints! https://zcu.io/dGT5

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