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7 Content marketing tips for contact centers

Content marketing can help call centers raise brand awareness, establish a credible image, and build new connections with prospective clients. Delivering high-quality content for your target audience must be one of your digital marketing goals. This is especially critical for B2B firms like call centers. Great content can give your organization a competitive edge and […]

Turning your mobile app into a content marketing tool

It’s estimated that 85% of consumers all over the world currently own a smartphone, and they’re spending 90% of their time on mobile apps. Are you making the most of this opportunity? We already know that mobile is taking over, and this trend isn’t likely to die down anytime soon. As a brand, you can’t […]

How content marketing insights can benefit the call center

There’s an old adage that goes, “The whole is greater than the sum of its parts.” In one word, we can refer to this as “synergy,” a crucial concept in integrated marketing. Synergy is a concept that’s been used in different areas, including science and communications. In marketing, synergy happens when two or more initiatives […]

From click-driven content marketing to value creation

To target high-value customers, brands must stop producing clickbait content. In his TIME magazine article, Chartbeat CEO Tony Haile claims that content marketers have gotten a lot of things wrong. He cited logical, evidence-based data to back him up as he, with good reason, criticized writers and editors obsession with web traffic.

Blurring the line between content marketing and storytelling

“Clarity” is the number one word in a marketer s dictionary. In an industry that doesn t allow any room for hesitation, especially on the consumer s part, the marketer s job is to instill the brand message in a buyer s mind. So the marketer has to make it clear, straightforward, and laser-focused. However, […]

The basics of a content marketing audit: Pointers, tips, and tricks

Content auditing can sound a tiny bit intimidating and overwhelming, but that s probably only because we usually associate the term “audit” with finance and numbers. Auditing your online content, on the other hand, is about gaining both a qualitative and quantitative view of everything your website contains.

5 Strategies to amplify your content marketing reach

Effective content marketing strategies require more than just creative and reliable content creation practices. Distribution should always be an important consideration, since the impact of each piece you produce depends on how many people will see it and be influenced by it. In other words, the more strategic you are in disseminating content, the greater […]

How content marketing can boost your sales

Content marketing, just like other marketing strategies, is constantly evolving. The content strategies that everyone once thought were effective may no longer be useful at present or in the near future. This unpredictability can be a real struggle especially for businesses that are just starting to use content as a digital marketing tool.

Social media marketing vs. content marketing: Which should you use?

Social media marketing and content marketing are two of the favorite ways that marketers use to get their brands out there. While both are prevalently being done nowadays, the difference between the two is still unclear for many. It s understandable, considering that they have overlapping traitsโ€”content marketers rely heavily on social media for distribution, […]

5 Metrics to use in measuring content marketing success

Using content marketing as your primary digital marketing strategy can definitely bring your business many benefits, especially in the areas of search engine optimization (SEO), social media engagement, and public relations. This is why the content you create should not only be valuable to your target audience, but should also be strategically distributed. Meaning, it’s […]

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Open Access BPO Yesterday
To deliver great #CustomerExperience, you need a team of passionate employees.
But if your #CallCenter agents are suffering from ๐—ฝ๐—ผ๐—ผ๐—ฟ ๐˜๐—ฒ๐—ฎ๐—บ ๐—ฑ๐˜†๐—ป๐—ฎ๐—บ๐—ถ๐—ฐ๐˜€ and ๐—น๐—ฎ๐—ฐ๐—ธ ๐—ผ๐—ณ ๐˜๐—ฒ๐—ฎ๐—บ๐˜„๐—ผ๐—ฟ๐—ธ, it's time for you to step in.

To heighten #EmployeeEngagement in the #ContactCenter, consider these coaching strategies: https://buff.ly/3LLT9YJ

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As we zero in on tech-savviness and language proficiency as the most desirable qualities among #CallCenter reps, are we overlooking equally critical #CustomerService skills?

These are the 6 of the most underrated #CustomerService skills all #CX agents must have: https://buff.ly/3F1tiIq

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Exceptional #CustomerExperience is key to building brand loyalty and driving success.
Adding value takes it to the next level.

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Open Access BPO 4 days ago
๐—”๐˜ ๐˜๐—ต๐—ฒ ๐—ต๐—ฒ๐—ฎ๐—ฟ๐˜ ๐—ผ๐—ณ ๐—ฒ๐˜ƒ๐—ฒ๐—ฟ๐˜† ๐—ฒ๐˜…๐—ฐ๐—ฒ๐—ฝ๐˜๐—ถ๐—ผ๐—ป๐—ฎ๐—น #๐—–๐˜‚๐˜€๐˜๐—ผ๐—บ๐—ฒ๐—ฟ๐—˜๐˜…๐—ฝ๐—ฒ๐—ฟ๐—ถ๐—ฒ๐—ป๐—ฐ๐—ฒ ๐—ถ๐˜€ ๐—ฎ ๐—ฟ๐—ฒ๐—บ๐—ฎ๐—ฟ๐—ธ๐—ฎ๐—ฏ๐—น๐—ฒ ๐˜๐—ฒ๐—ฎ๐—บ ๐—น๐—ฒ๐—ฎ๐—ฑ๐—ฒ๐—ฟ ๐˜„๐—ต๐—ผ ๐—ธ๐—ป๐—ผ๐˜„๐˜€ ๐—ต๐—ผ๐˜„ ๐˜๐—ผ ๐—ถ๐—ป๐˜€๐—ฝ๐—ถ๐—ฟ๐—ฒ ๐—ฎ๐—ป๐—ฑ ๐—ฒ๐—บ๐—ฝ๐—ผ๐˜„๐—ฒ๐—ฟ ๐˜๐—ต๐—ฒ๐—ถ๐—ฟ ๐˜๐—ฒ๐—ฎ๐—บ.

This week's #LinkRoundup lists down the ways #CallCenter leadership is instrumental in developing #CustomerSupport that empowers #CX for brands: https://buff.ly/3tfmzbq

โ€ข ๐—›๐—ผ๐˜„ ๐—š๐—ฟ๐—ฒ๐—ฎ๐˜ ๐—Ÿ๐—ฒ๐—ฎ๐—ฑ๐—ฒ๐—ฟ๐˜€๐—ต๐—ถ๐—ฝ ๐—–๐—ฎ๐—ป ๐—›๐—ฒ๐—น๐—ฝ ๐—ฎ ๐—•๐˜‚๐˜€๐—ถ๐—ป๐—ฒ๐˜€๐˜€ ๐—›๐—ฎ๐˜ƒ๐—ฒ ๐—Ÿ๐—ผ๐˜†๐—ฎ๐—น ๐—–๐˜‚๐˜€๐˜๐—ผ๐—บ๐—ฒ๐—ฟ๐˜€
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โ€ข ๐—ง๐—ผ๐˜‚๐—ด๐—ต ๐——๐—ฒ๐—ฐ๐—ถ๐˜€๐—ถ๐—ผ๐—ป๐˜€ ๐—”๐—น๐—น ๐—–๐—ฎ๐—น๐—น ๐—–๐—ฒ๐—ป๐˜๐—ฒ๐—ฟ ๐—ง๐—ฒ๐—ฎ๐—บ ๐—Ÿ๐—ฒ๐—ฎ๐—ฑ๐—ฒ๐—ฟ๐˜€ ๐— ๐˜‚๐˜€๐˜ ๐— ๐—ฎ๐—ธ๐—ฒ
https://buff.ly/3PVKHYn

โ€ข ๐—Ÿ๐—ฒ๐—ฎ๐—ฑ๐—ฒ๐—ฟ๐˜€๐—ต๐—ถ๐—ฝ ๐—ง๐—ฒ๐—ฐ๐—ต๐—ป๐—ถ๐—พ๐˜‚๐—ฒ๐˜€ ๐—˜๐˜ƒ๐—ฒ๐—ฟ๐˜† ๐—–๐—ฎ๐—น๐—น ๐—–๐—ฒ๐—ป๐˜๐—ฒ๐—ฟ ๐— ๐—ฎ๐—ป๐—ฎ๐—ด๐—ฒ๐—ฟ ๐— ๐˜‚๐˜€๐˜ ๐—”๐—ฝ๐—ฝ๐—น๐˜†
https://buff.ly/3ZHL9xO

โ€ข ๐Ÿญ๐Ÿฌ ๐—ฆ๐—ธ๐—ถ๐—น๐—น๐˜€ ๐—–๐˜‚๐˜€๐˜๐—ผ๐—บ๐—ฒ๐—ฟ ๐—ฆ๐—ฒ๐—ฟ๐˜ƒ๐—ถ๐—ฐ๐—ฒ ๐—Ÿ๐—ฒ๐—ฎ๐—ฑ๐—ฒ๐—ฟ๐˜€ ๐— ๐˜‚๐˜€๐˜ ๐—›๐—ฎ๐˜ƒ๐—ฒ
https://buff.ly/3ZxxwBf

โ€ข ๐—ง๐˜†๐—ฝ๐—ฒ๐˜€ ๐—ผ๐—ณ ๐—œ๐—ป๐—ฒ๐—ณ๐—ณ๐—ฒ๐—ฐ๐˜๐—ถ๐˜ƒ๐—ฒ ๐—–๐—ฎ๐—น๐—น ๐—–๐—ฒ๐—ป๐˜๐—ฒ๐—ฟ ๐—Ÿ๐—ฒ๐—ฎ๐—ฑ๐—ฒ๐—ฟ๐˜€
https://buff.ly/3PVKHHR

โ€ข ๐—–๐—ฎ๐—น๐—น ๐—–๐—ฒ๐—ป๐˜๐—ฒ๐—ฟ ๐—ฅ๐—ฒ๐—ฑ ๐—™๐—น๐—ฎ๐—ด๐˜€ ๐—ง๐—ต๐—ฎ๐˜ ๐—ฃ๐—ผ๐—ถ๐—ป๐˜ ๐˜๐—ผ ๐—ฃ๐—ผ๐—ผ๐—ฟ ๐—Ÿ๐—ฒ๐—ฎ๐—ฑ๐—ฒ๐—ฟ๐˜€๐—ต๐—ถ๐—ฝ
https://buff.ly/3ZC4UXt

โ€ข ๐—š๐—ฟ๐—ผ๐—ผ๐—บ๐—ถ๐—ป๐—ด ๐—™๐—ฟ๐—ผ๐—ป๐˜๐—น๐—ถ๐—ป๐—ฒ ๐—˜๐—บ๐—ฝ๐—น๐—ผ๐˜†๐—ฒ๐—ฒ๐˜€ ๐—ฎ๐˜€ ๐—–๐—ฎ๐—น๐—น ๐—–๐—ฒ๐—ป๐˜๐—ฒ๐—ฟ ๐—Ÿ๐—ฒ๐—ฎ๐—ฑ๐—ฒ๐—ฟ๐˜€
https://buff.ly/3Zyx3Pd

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Open Access BPO 4 days ago
Receiving a negative performance review can be challenging, but it doesn't have to signal the end of the road.

Instead, it presents an opportunity for personal and professional growth, allowing you to return even more resilient and determined.

Read our blog post right now: https://buff.ly/469BCSj
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โ€ข the causes of performance failures; and
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Open Access BPO 5 days ago
Knowing what influences customer expectations is the first step to improving your relationship with your customers.

Here are 7 things that can guide you: https://buff.ly/3tfzni4

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