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17 Customer experience stats to remember for 2016

Customer experience sets the standard and direction that your brand s customer support must take. It doesn t matter what industry your business is in. If you fail to satisfy the demands of your target market, you won t be able to rise above the competition and create a brand that people would trust.

Lead generation in 2016: tips for B2B marketers

The holiday spirit is in the air, and everybody wants to make the most of their vacation. But B2B marketers can t let this season dampen their zest for lead generation. Every year brings new challenges that could keep B2B marketing pros away from growing their list of potential clients. We bring you a brief […]

How will digital marketing take shape next year?

With digital marketing seen as a highly volatile industry, we all can t help but wonder how it will change in 2016. After mobile and social media largely dominated this year, what should marketers expect next?

Satisfy cravings, give readers snackable content

Internet users nowadays are after only three things from the media they consume: speed, instant gratification, and value. It then follows that marketers should start creating fresh, easy-to-digest content especially now that humans attention span plummeted to an all-time low of eight seconds. This, essentially, is the reason behind the rise of snackable content.   […]

What to plan when developing a mobile app

If someone asks you if they should build a website for their business, I m sure you d respond with a resounding “Of course!” without even thinking about it for a second. But if someone solicits your advice on whether they should start developing a mobile app, you ll probably take a step back and […]

5 Tech trends that can impact customer service in 2016

Contact center companies without a good grasp of emerging tech trends and how they operate will find themselves in shambles if they don’t step up. To determine the best way to move forward and thrive in the industry, call center firms must be agile and responsive to the changing expectations of their customers.

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