Because of the immense effect content marketing can bring to a brand’s popularity, it’s no wonder this digital marketing strategy is utilized by both startups and big, established companies. But for content marketing to help your business gain your ideal number of leads, you first need to make sure you are aware of the facts […]
Businesses embrace the multi-channeling trend to be able to keep up with the evolving demands of their modern customers who are getting more tech-savvy every day. This is even more prevalent in the customer service outsourcing industry where solutions are no longer limited to call center services, but rather supplemented by non-voice processes delivered through […]
In a fast-paced consumerist world where everyone expects quick and effective assistance when seeking customer support, businesses invest in call center support services and customer service channels that can promise accessibility, promptness, and convenience. One good example of this is live chat support. It allows customers to reach out to businesses without having to dial […]
Why do some customer service outsourcing deals fail? What easily comes to mind are the shortcomings on the customer-facing units’ end and the leaders where they work directly under. The truth, however, is that the higher-ups can also be at fault when a customer service project fails.
Your sales skills will always be put to test when engaging with potential customers using sales pitch or presentation. In business-to-business telemarketing where face-to-face interaction is absent, convincing your prospects to seal the sales deal requires a special kind of expertise, combined with exceptional persuasion and confidence, in order to influence the customers buying decision.
The Internet age and mobile revolution have made way for web-based tools to invade the customer service trade. Today, we can use email, live chat, and even social media to contact businesses, but despite their prevalence, contact center solutions remain to be the most dominant approach most companies use to stay connected with their customers.
With more and more brands heading over to Facebook to create a platform for better engagement with customers, the site has evolved into becoming a perfect avenue for businesses to conduct social media marketing campaigns. This opportunity is grabbed mostly by online sellers and marketers who want greater exposure for their products and acquire new […]
In a generation where most customers are Internet-savvy and smartphone-clad, businesses take advantage of the power of social media to bring customer service closer to their brand supporters. With social media customer service added to their roster of call center support services, business owners can now receive and respond to product concerns through Facebook or […]
Facebook is definitely serious about polishing the platform for high quality social media marketing content and user-relevant information. Just last week, the social network announced its decision to end like-gating as a way of cultivating deeper business-consumer engagement on Brand Pages. And in a more recent news straight from the Facebook press office, it was announced […]
